As Etsy sellers we are all looking for great Etsy shop ideas for our products and to help us make money. Since I had so many great tips and ideas for vintage Etsy sellers, I thought I would make a big, binge worthy “how to” marketing guide to get them in one handy dandy place!
About These Etsy Marketing Articles
You might be thinking right about now, whoa! that is a lot of Etsy marketing, but I really did comb through all the posts that I had, pick the best ones for vintage sellers and set them up in a way that would be helpful to you.
Vintage Etsy Categories
- Selling Vintage On Etsy
- Marketing Strategy For Etsy Sellers
- Etsy SEO
- Pinterest Marketing
- Product Photography
- Email Marketing
- Shipping Tips
- Advanced Etsy Marketing (Tools & Tips)
Many times when I write a post I will try to have a method to my madness, but I know from binging (I have done a few in my time) and it really is just more fun to dig in, check things out and start clicking!
If you are an Etsy shop owner, you probably would love to know what the most successful vintage Etsy shops do to succeed. As this is also super interesting to me, I thought that I would do bunch of research to see what we could find out. I have found in my marketing career that… Read More » The range of buyers can be anywhere from a little old lady trying to relive her childhood to a young hipster who is trying to be cutting edge cool! Why Your Customer Matters Real quick before we get into our “buyers”, let’s just talk about WHY this matters! Store Wide So my vintage store sells… Read More » One of the things that I find vintage sellers on Ebay or Etsy struggle with the most is figuring out who their perfect customer is. Every time I hear, “anyone would love this” I cringe a little inside. There is an old adage, if you are selling to everyone, you are selling to no one…. Read More »
What The Most Successful Vintage Etsy Shops Do To Succeed
10 Vintage Buyer Personas To Make Selling On Etsy and Ebay Easier!
Figuring Out WHO Is The Perfect Customer For Your Vintage Products
If you are an Etsy shop owner, you probably would love to know what the most successful vintage Etsy shops do to succeed. As this is also super interesting to me, I thought that I would do bunch of research to see what we could find out. I have found in my marketing career that… Read More »Continue Reading
The range of buyers can be anywhere from a little old lady trying to relive her childhood to a young hipster who is trying to be cutting edge cool! Why Your Customer Matters Real quick before we get into our “buyers”, let’s just talk about WHY this matters! Store Wide So my vintage store sells… Read More »Continue Reading
One of the things that I find vintage sellers on Ebay or Etsy struggle with the most is figuring out who their perfect customer is. Every time I hear, “anyone would love this” I cringe a little inside. There is an old adage, if you are selling to everyone, you are selling to no one…. Read More »Continue Reading
Pricing Your Etsy Products For High End Buyers
This post is going to talk about pricing your Etsy products, how you can target high end buyers and make more money. I starting thinking about this today because of a gal on Facebook who was saying that she didn’t have any sales and who worried that it was because there were other sellers who had super low… Read More »Continue Reading
Etsy Vintage Sellers | How To Figure Out What To Sell
Vintage Etsy sellers are a wicked cool group of people! We are finding things that are unloved or unwanted and then posting them for sale so that someone can find them, buy them and love them. That said, I think we have all experienced the disappointment of finding a “treasure” only to learn that it… Read More »Continue Reading
Selling Vintage On Etsy | Niches, Target Audience and Branding
Today we are going to be talking about selling vintage products on Etsy. This is WAY different than selling handmade items and comes with its own challenges and rewards. 3 Part Series For Vintage Etsy Sellers SEO, Keywords and Descriptions Sourcing, Margins, Shipping and Storage Niches, Target Audience and Branding Challenges of Selling Vintage On… Read More »Continue Reading
How To Use Stats To Increase Your Etsy SEO Efforts
Etsy stats are a wealth of information that you can use to improve your Etsy SEO keyword effectiveness! That said, unless you know what you are looking for, it can seem totally confusing and useless. Today we are going to look at some of the stats available and how we can use them to pick… Read More »Continue Reading
4 Advanced SEO Strategies For Experienced Etsy Sellers
Experienced Etsy sellers are mad! They have been selling on Etsy for a long time and many of them are saying that their sales are down and that they are just doing what they have been for years with worse results….sigh. It is a fair gripe for sure, it seems like if you have been… Read More »Continue Reading
My Favorite (Free) Tool For Organizing My Etsy SEO Keywords! Airtable
As an Etsy seller I do a lot of keyword research, but organizing all those Etsy SEO keywords and phrases was really getting me down. And then I found the most amazing free tool to use for keeping track of them! Here are my best tips and tricks for organizing my Etsy SEO Keywords! I… Read More »Continue Reading
Do You Need To Add Attributes and Categories To Your Titles and Tags For Etsy SEO?
Etsy has been putting out a lot of information about SEO recently and it has made some sellers question what they should be doing to be found in search. Today let’s just look at a very thin slice of this and see how attributes and tags affect your Etsy search rankings. One thing that makes… Read More »Continue Reading
Etsy SEO For Vintage Sellers
If you are selling vintage on Etsy I am sure you have noticed that many of the handy dandy tips, ideas and software products are made with a handmade seller focus. Selling vintage means one of kind, unique listings that may not fall into popular or standard keywords. What Is Etsy SEO? SEO (search engine… Read More »Continue Reading
Doing Pinterest For Etsy Sellers
There are so many parts of doing Pinterest for Etsy sellers! Here are all my tips and ideas for adding this awesome social media channel to your Etsy small business. Why Should You Use Pinterest For Your Etsy Shop? Before we get started, let’s talk about why you should use Pinterest for marketing your Etsy… Read More »Continue Reading
How To Schedule Your Pinterest Posts For Etsy Sellers
Once you have your pin ready for Etsy product listing and your description written, the next thing you want to do is post your pin to Pinterest! That is so much easier to do effectively with marketing strategy if you use a scheduler like Tailwind! Here are my best tips and tricks for scheduling your… Read More »Continue Reading
How To Write Product Pin Descriptions for Etsy and Shopify
Today we are going to talk about how to write product pin descriptions that will help your pins get shared on Pinterest! This works for any ecommerce site, but the examples are specifically for Shopify and Etsy sellers! Additional Resource: Canva Tutorial To Make Free and Easy Pinterest Pins For Shopify and Etsy (Includes Printable Checklist)… Read More »Continue Reading
Canva Tutorial To Make Free and Easy Pinterest Pins For Shopify and Etsy (Includes Printable Checklist)
How to make cool Pinterest pins that get shared for free using the photo tool Canva, your product pictures and a little creativity. This Canva tutorial includes my best tips and ideas for making easy Pinnable images that actually help sell more on your Ecommerce shop. Includes a free printable checklist! I am writing… Read More »Continue Reading
Should You Use White Background or Lifestyle Product Photography?
Today is going to be a hot one! If you are doing product photography should you have plain-jane white backgrounds like on Amazon or should you have lifestyle styled photos? Here is the difference shown super plainly… the left is a stylized lifestyle shot from my instagram account and the right one is the same… Read More »Continue Reading
How To Take Super Amazing Product Photography With Your iPhone
I have been studying up on product photography quite a bit lately and trying to figure out whether I need to use a fancy camera or if I can do it with my iPhone. Thus far the only thing I don’t like that much about the iPhone is that I can’t take those fancy pictures… Read More »Continue Reading
Easy Tweaks For Your Lifestyle Product Photography
Today we are going to talk about some fun simple tweaks you can make to your lifestyle product photography! A complete walkthrough of how to take an okay product photo and make it even better. All my best tips and ideas for styling your pictures to sell more! Please note there are some affiliate links… Read More »Continue Reading
Behind The Scenes In My Mobile Lifestyle Product Photography Shoots
As an Etsy, Ebay or Shopify store owner, you need to take basic boring pictures for your listings. But you also need to take lifestyle photos to share on your social media accounts! Today is super fun! I will show you behind the scenes of some of the products I have taken pictures of with… Read More »Continue Reading
Stupendous Subject Lines – Newsletter Tips For Vintage Etsy Sellers
So I was hanging out in the Got Vintage Shops Dealer Support Facebook group today and a gal asked question about her email newsletter. She said she had about a 14% open rate but was worried that she was losing more subscribers than she was gaining. Sigh. I feel like we can all relate to that! So… Read More »Continue Reading
Reusing Shipping Supplies For Etsy or Ebay | Tacky or Cost Effective?
Today we are going to talk about reusing shipping supplies in your Etsy or Ebay store. By reuse I mean using a box you received to ship out an order or reusing those cool air pillows that you get in Amazon boxes. All thoughts are my own and you might have different opinions about some… Read More »Continue Reading
Selling Vintage On Etsy | Sourcing, Margins, Shipping and Storage
Selling vintage on Etsy is super different than selling handmade or supplies. I feel like most of the information out there is for these types of sellers so I wanted to talk a bit about some things that are specific to just vintage Etsy marketers! 3 Part Series For Vintage Etsy Sellers SEO, Keywords and… Read More »Continue Reading
7 (Plus) Amazing Free Marketing Tools For Etsy Sellers
updated February 16, 2018 I LOVE collecting great free marketing tools and hacks that Etsy sellers can use to promote and grow their shops! This list includes some of my all time favorite tools that I use regularly for my shop! Related Post: BIG LIST of Etsy Tools & Resources (50+ and counting now!) Fotofuze… Read More »Continue Reading
Should Etsy Sellers Have A Separate, Standalone Ecommerce Shop
So I have been banging this around in my head for a while now, should Etsy Sellers have a separate, standalone ecommerce shop? I have a pretty big internet empire and was SUPER excited when I realized that I could sell both my physical products (Glamorously Vintage) and my digital products (PaperlyPeople) on there. I… Read More »Continue Reading
A Really Big List of Etsy Tools & Resources (60+ and counting!)
I love finding great Etsy tools and resources that can help me and my peeps really rock our Etsy shops! I put a call out in some of the groups that I follow and am sure that I will get more and more suggestions as this post goes along! Updated 12/28/2018 If you have a… Read More »Continue Reading
Etsy Marketing Binge Wrapup
Ohhh this was a really fun post to do! First off, I hadn’t realized how many articles I had written about Etsy marketing (particularly for my vintage seller peeps), but also because I did a wee binge myself!
You may not know this about me, but when I am doing posts like this, I am really writing them for myself to learn something new or get something clear in my mind.
There is a funny quote by Flannery O’Connor … “I write because I don’t know what I think until I read what I say.”
That is so me! I also remind myself what I SHOULD be doing in the midst of the craziness that goes along with owning an Etsy shop. Even though everything changes all the time, really it a lot of the basics that will determine how well we do with our sales!