Doing a Halloween marketing campaign? Here are my best tips and ideas for how to promote your business or products during the Halloween seasonal holiday! make sure to snag the free seasonal holiday printable included in this post! Please note there are affiliate links included! We love advertisers who help to keep this great information …
My features versus benefits post asking whether you are selling the steak or the sizzle is one that pops up quite a bit on my google analytics. It seems like every small business marketer has struggled at one time or another with trying to figure out what is a feature and what is a benefit. …
I have been obsessing about the marketing holidays lately and how to capitalize on the popularity of these special times for sales! All my top tips and ideas in this super long and in depth article about the main marketing holidays including dates, hashtags and keywords you can use in blog posts and social media. …
Over the years I have talked to so many different entrepreneurs who had amazing ideas for side jobs that they could do from home. These can stay a side hustle or turn into a full blown career, depending on your goals and dreams. What Are Side Jobs? Before we get to the “meat” let’s talk …
As a marketing nut, I take A LOT of marketing courses. Over the years I have found some that are amazing. Here are my best tips and ideas for marketing courses to help grow your business! How I picked the best online marketing courses! I know, most lists like these are just a big ole …
Today we are going to be talking about how to do influencer marketing outreach. Tips and ideas for finding people in your industry, niche authorities or other people who can potentially help your sales or marketing efforts and how to start connecting with them. Who Are Influencers? Before we get too far down the line, …
Doing a Thanksgiving marketing campaign? Here are my best tips and ideas for how to promote your business or products during the Thanksgiving seasonal holiday! Thanksgiving is a bit of weird outlier in the holiday realm. For the most part it has not be changed to a sales holiday, it remains a relatively pure family …
There are a million ways to figure out what to sell or blog about, but the best way is to figure out a HUGE problem your customer has and then solve it for them. My whole small business marketing focus changed when I (finally) figured this out! I went from having a few blog posts …
Whether you are a shop keeper, real estate agent, direct salesperson or service professional, having a referral program can be one of the easiest ways to get new business. Functionally, a referral is someone who already has a good feeling about working with or buying from you because someone recommended you, making the sale much …