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Tara Jacobsen

I love marketing and thinking of great ways to help people get more oomph for their efforts. Whether you want to know about niche marketing or branding or recommended vendors, stop back often to see some great ideas!

PS send me an email if you would like to see an industy featured or if you have a business that you would like to brainstorm about. Each month I will feature one small business owner for FREE!

Today’s Real Estate Marketing post is about the difference between marketing for Listing Agents versus Buyers Agents! To the average consumer all real estate agents look alike, but those of us in the know should be aware that marketing for listing agents is VERY different than marketing for buyers agents! It is funny, I get a …

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When you are doing your Etsy SEO you probably have lots of questions… Which of my listing are doing well? Which are doing badly? What keywords should I target and how can I find the darn good ones? What can I use to find out how my listings are doing? Updated March 6th, 2018 with …

Read More about How To Figure Out Your Etsy Shop SEO | The New Marmalead (Updated 2018)

Etsy Shop Updates are a thing. There I said it. They seem like just another thing that I have to do to keep my Etsy store relevant. But are they important? Should I stop doing something else and make them a priority? Will they help increase sales or just be another “social media” task that takes up …

Read More about The Complete Guide To How Using Etsy Shop Updates Can Help You Sell More!

Selling vintage on Etsy is very different than selling handmade or supplies. We are not able to make one or two shining star listings that stay up forever, but need to be super mindful of the fact that our current listings have to each be great so that we show up in Etsy search for …

Read More about Selling Vintage on Etsy – SEO, Keywords and Descriptions

Selling vintage on Etsy is super different than selling handmade or supplies. I feel like most of the information out there is for these types of sellers so I wanted to talk a bit about some things that are specific to just vintage Etsy marketers! 3 Part Series For Vintage Etsy Sellers Today I am …

Read More about Selling Vintage On Etsy – Sourcing, Margins, Shipping and Storage

Today I am going to be talking your Customer Avatar. This is VERY different than the Customer Demographics for your business and confuses business owners all the time! Using Customer Demographics for marketing made sense when I was startup entrepreneur. This was in the early 2000s and Google had not even hit anyone’s radar yet. And …

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Today we are going to be talking about selling vintage products on Etsy. This is WAY different than selling handmade items and comes with its own challenges and rewards. 3 Part Series For Vintage Etsy Sellers Challenges of Selling Vintage On Etsy So the biggest challenge for me about selling vintage items is that there …

Read More about Selling Vintage On Etsy – Niches, Target Audience and Branding

So today I want to talk about doing super advanced internet marketing for real estate agents. Now let’s call a spade a spade, there is no special internet marketing for agents, just marketing, but all the examples should really pertain to you and your business! If you are a beginning internet marketing real estate agent, …

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