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Tara Jacobsen

I love marketing and thinking of great ways to help people get more oomph for their efforts. Whether you want to know about niche marketing or branding or recommended vendors, stop back often to see some great ideas!

PS send me an email if you would like to see an industy featured or if you have a business that you would like to brainstorm about. Each month I will feature one small business owner for FREE!

This product photography post came about as many of my best posts do, because I was interested in seeing what best in class shops were doing in their product photos. Selling digital products is not the same as selling a physical product. Oftentimes there is no “actual” pictures that you can take so you have …

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In Pinterest Marketing Banner size matters! Today we are going to take a look at the different sizes and layouts for Pinterest pins and see what is working and how we can make our pins better. Note: My only reason for doing this is find out what size pins Pinterest likes right now. I do …

Read More about Pinterest Marketing – What Size Should Your Pins Be? (Lots of Examples)

Today we are going to look at the differences between two different Pinterest Marketing Tools, Tailwind and Board Booster. Each does the scheduling and reporting of automated Pinterest pins in a very different way. I am using Tailwind exclusively now since Pinterest notified one of my clients that they were unhappy with her using BoardBooster. Neither …

Read More about Tailwind Versus Board Booster | Pinterest Marketing Tools

When you are doing direct sales marketing you actually have three kinds of customers and to be a successful consultant you need to be focused on each of those in marketing efforts. The three areas of marketing are: Recruiting new consultants Finding hostesses to hold parties Selling retail products What I find is that most …

Read More about Who Are You Marketing To Consultants, Hostesses or Customers? | Direct Sales Marketing

updated March 15, 2019 I LOVE collecting great free marketing tools and hacks that Etsy sellers can use to promote and grow their shops! This list includes some of my all time favorite tools that I use regularly for my shop! Related Post: BIG LIST of Etsy Tools & Resources (50+ and counting now!) Fotofuze …

Read More about 7 (Plus) Amazing Free Marketing Tools For Etsy Sellers

I fought using a blog planner for years. I thought I could keep a list (somewhere) or use the drafts in my WordPress (loser) and not have to be tied down to just a few blog posts that I HAD to write. Then I made my own blog planner and wah, wah, everything became wonderful in my blogging …

Read More about Why Using A Blog Planner Is So Freaking Important

As a social media dweeb, I see lot of Pinterest Marketing Fails, but the one that hurts my heart is when bloggers deliberately make their posts “unpinnable” by having tiny little pictures. There are many hard core bloggers out there who are rocking the SEO world. They are writing long, thoughtful posts and doing a …

Read More about Pinterest Marketing Fails – How Bloggers Are Screwing Up With Tiny Little Pictures