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Tara Jacobsen

I love marketing and thinking of great ways to help people get more oomph for their efforts. Whether you want to know about niche marketing or branding or recommended vendors, stop back often to see some great ideas!

PS send me an email if you would like to see an industy featured or if you have a business that you would like to brainstorm about. Each month I will feature one small business owner for FREE!

I can’t hold my tongue any longer. Almost every day I talk with Real Estate Agents about their marketing in some way or another and there are (at least) 5 mistakes I see them making with their websites over and over again. Who Are You Prospecting For Let’s just jump right into the deep and …

Read More about 5 Website Killing Mistakes Most Real Estate Agents Make

There is a debate raging now about whether plain jane, text based emails work better or if “newsletter style” emails with lots of pictures work better for getting opens in email marketing. At least there is between my “email guy” and me. I started this project with my flag firmly planted in the “I like …

Read More about How I Increased My Email Open Rate By 8 Percent | Email Marketing

When my pal Kirsten McCay Smith asked me to make a special lead generating form for her to use in her direct sales and network marketing, I took notice. Not being in direct sales, I was not aware that there were specific tasks that make a HUGE difference in being a successful consultant, but Kir …

Read More about The Best Way to Track Income Earning Activities in Your Direct Sales and Network Marketing Business

If you are going to spend time marketing on Pinterest, you should take the time to understand how the site works, including some changes that will greatly effect your results. This post is a comprehensive guide to doing market research on Pinterest and how small business owners can use the site to their best advantage. I am …

Read More about How To Do Market Research On Pinterest | Pinterest Marketing

Selling on Etsy involves lots of moving parts, but one of the biggest ones might be the quality and style of your product photography. You can have the best Etsy SEO and the most awesome descriptions, but if your pictures fall flat you will struggle to convert sales. I am a visual kind of girl …

Read More about Selling On Etsy – How To Have Perfect Product Photography (Tons of Pictures)

Yesterday was a breaking day for me. I was near tears and could not anticipate adding ONE…MORE…THING to my busy life and schedule. So what did I do? I pulled one of the pretty journals out that I had saved for an upcoming contest and spent an hour writing down all the things I had …

Read More about Why Do We Need So Many Planners, Calendars and Journals?

It is funny, I always say I am talking about entrepreneur marketing, but in actuality much of my world is about goal setting, time management and product development. Whether you are a startup or just launching a new product, there are many things that have to be considered when deciding what to work on! Having …

Read More about Product Development For Entrepreneurs | Entrepreneur Marketing