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Tara Jacobsen

I love marketing and thinking of great ways to help people get more oomph for their efforts. Whether you want to know about niche marketing or branding or recommended vendors, stop back often to see some great ideas!

PS send me an email if you would like to see an industy featured or if you have a business that you would like to brainstorm about. Each month I will feature one small business owner for FREE!

Today is going to be a hot one! If you are doing product photography should you have plain-jane white backgrounds like on Amazon or should you have lifestyle styled photos? Here is the difference shown super plainly… the left is a stylized lifestyle shot from my instagram account and the right one is the same …

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I love doing marking plans in public so everyone can see the concepts behind all the thinking I do! This plan is for the Etsy app, Whatify which compares the first two pictures of an Etsy listing and then says which generates more views for their listings… cool huh? I have been talking with Jake …

Read More about CASE STUDY Whatify Etsy App Developer – Creating A Curated Instagram For Business Account

These 10 easy email marketing tips (plus a bonus!) are for my friends who are messing up their email efforts something fierce… easy, practical & can make a HUGE difference to your business! I was talking with two super nice guys who have a software company the other day and somehow talk got around to …

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In business there are a million things you could do. The great thing about being an entrepreneur is that we are masters of our own domain. We choose the things to work and focus on! And that is a problem too, we choose… just not always well! Lately the universe has been telling me A …

Read More about How To Have An Amazing Business… Do ONLY What You Are Good At

One of the things that I find vintage sellers on Ebay or Etsy struggle with the most is figuring out who their perfect customer is. Every time I hear, “anyone would love this” I cringe a little inside. There is an old adage, if you are selling to everyone, you are selling to no one. …

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Here are 3 ways advanced Pinterest marketing strategies can super focus your blogging efforts, save time and supercharge your traffic. there are promotional links in this post… if you click them and buy I will get a wee bit of money (you will never pay more for clicking my links and may just save some …

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The hardest part about doing Etsy SEO is figuring out how to keep your good listings popular, but also increase the views on your “loser” listings or launch new products that will rank well in Etsy search. A big part of this process is figuring out new and unique tag and title keywords that you …

Read More about Finding Creative Tag and Title Keywords For Your Etsy Listings