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How To Take Time Off During The Holidays!

December 4, 2019 By Tara Jacobsen

Work Or Don't Work... Don't Try To Be Half Productive...  There is a finite amount of time we all have and trying to do it "all" is just a lesson in doing everything half badly.

As we come up on the end of the year it is really easy to think that we can do it all... spend time with our family, work as hard as usual on our business and have the "perfect" holidays. But we can't. For reals. There is a finite amount of time we all have […]

How To Get Snippet Images In Google Search

December 3, 2019 By Tara Jacobsen

How To Get Snippet Images In Google Search

With all the Google updates, falling page views and other SEO search engine problems bloggers are having, it can seem like there is nothing we can do to make a difference... but you can! Here are my best tips and ideas for how to get pictures into Google search results (especially on mobile!) What Do […]

Food Blogger and How To Blogger SEO Updates

December 2, 2019 By Tara Jacobsen

SEO News For Food & How To Bloggers Image

Tips and ideas for how to update your Food Blogger and How To blogger SEO efforts for the latest SEO updates. All the latest SEO news and hints for what might be going on in the Google search world! Travel Blogger Views Dropping From November Update 12/3/2019 Lia over at Social Slaying has written an […]

Millennials - Demographics and Characteristics

December 1, 2019 By Tara Jacobsen

Millennials - Demographics and Characteristics

Millennials are the generation between the GenX-ers and the Xennials. They were born between 1982 and 2002 and are the last generation to span pre-technology and the present. Millennials are called a myriad of names from Generation Y to Generation Me, they are the generation taking on the work world and beginning to “adult”.   As […]

Should You Reuse Shipping Supplies?

November 28, 2019 By Tara Jacobsen

Should You Reuse Shipping Supplies?

Today we are going to talk about reusing shipping supplies in your Etsy or Ebay store. By reuse I mean using a box you received to ship out an order or reusing those cool air pillows that you get in Amazon boxes. All thoughts are my own and you might have different opinions about some […]

5 Creative Ideas For Marketing A Pocket Listing

November 26, 2019 By Tara Jacobsen

5 Creative Ideas For Marketing A Pocket Listing

Tips and ideas for how real estate agents can do marketing for a pocket listing which isn't included in the Multiple Listing Service (MLS). What Is A Pocket Listing? Before we get too far into marketing, let's talk about what a pocket listing is! This is where a seller has asked the real estate agent […]

What Should Be On Your Real Estate Website?

November 15, 2019 By Tara Jacobsen

What Should Be On Your Real Estate Website?

Oh my friends doing Real Estate Marketing...you are killing me! I have talked to literally hundreds of real estate agents about their marketing and there are just some super-weird things that drive me nuts about you (the collective you, not you personally...:) The biggest thing to me is your internet presence and what should be on your […]

Giving Thanks Quotes For Small Business

November 12, 2019 By Tara Jacobsen

As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them. John F. Kennedy

t is that time of year again! Time to give thanks for friends, family, and especially our clients! This post contains giving thanks quotes with pictures and Thanksgiving quotes that are appropriate for business. Please feel free to share them on any social media platform or your site, as long as you leave the attribution […]

3 Awesome Influencer Marketing Tips!

November 11, 2019 By Tara Jacobsen

3 Awesome Influencer Marketing Outreach Tips!

Today we are going to be talking about how to do influencer marketing outreach. Tips and ideas for finding people in your industry, niche authorities or other people who can potentially help your sales or marketing efforts and how to start connecting with them. Who Are Influencers? Before we get too far down the line, […]

100 (Plus) Amazing Real Estate Agent Video Ideas

November 8, 2019 By Tara Jacobsen

100 Amazing Real Estate Agent Video Ideas ... This list is 100 REAL ideas for real estate marketing videos. Bookmark this page and just go down the list, making videos and increasing your marketing assets!

Real estate agents KNOW that having videos is a great way to market their business. YouTube and Facebook Live are a great way to lead generate and having fun videos is a sure way to attract more buyers and sellers. This list is 100 REAL ideas for real estate marketing videos. Bookmark this page and […]

Why You Should Stop Offering A Free CMA To Generate Real Estate Leads

November 5, 2019 By Tara Jacobsen

Real Estate Marketing - Stop Offering A CMA | Comparative Market Analysis Real Estate Marketing - Stop Offering A CMA | Comparative Market Analysis

Real estate marketing is stuck in the seventies I swear! For the love of pete, please, please, please stop offering a CMA as your big free offer! There are so many other things you can give as lead magnets or offers! What Is A CMA? Because things are called differently around the world, a CMA is […]

5 Reasons Why I Don't Offer Free Shipping In My Etsy Shop

November 5, 2019 By Tara Jacobsen

5 Reasons Why I Don't Offer Free Shipping In My Etsy Shop

Today I wanted to talk really quickly about why I haven't chosen to comply with Etsy demand that I make everything in my store ship free over $35. Tips and ideas for if you are thinking about switching to free shipping (or NOT switching!) I know for some people the decision to offer free shipping […]

4 Advanced SEO Strategies For Experienced Etsy Sellers

November 1, 2019 By Tara Jacobsen

4 Advanced Etsy SEO Strategies

Experienced Etsy sellers are mad! They have been selling on Etsy for a long time and many of them are saying that their sales are down and that they are just doing what they have been for years with worse results....sigh. It is a fair gripe for sure, it seems like if you have been […]

Why You Shouldn't Take Those "Free Money" Sponsored Links

October 31, 2019 By Tara Jacobsen

Why You Shouldn't Take Those "Free Money" Sponsored Links

Blogging is hard, you have so many things to do and it seems like getting a little free money just for adding a link to a blog post might be a great idea. Here are some tips and ideas about why you should stay REALLY far away from this revenue channel! SUPER SIMPLE ANSWER First […]

How To Pick Gift And Holiday SEO Keywords

October 23, 2019 By Tara Jacobsen

How To Pick Gift And Holiday SEO Keywords

Best gift and holiday keywords to use in your Etsy shop or ecommerce store! Data based info on keyword research to sell more during the holiday season. I have a great little retail Etsy Shop called So Glamorously Vintage that I am gearing up for the Christmas rush. With that in mind, I want to […]

Fun Thanksgiving Marketing Campaign Ideas

October 15, 2019 By Tara Jacobsen

Fun Thanksgiving Marketing Campaign Ideas... Doing a Thanksgiving marketing campaign? Here are my best tips and ideas for how to promote your business or products during the Thanksgiving seasonal holiday!" width="840" height="1260" data-pin-description="Fun Thanksgiving Marketing Campaign Ideas... Doing a Thanksgiving marketing campaign? Here are my best tips and ideas for how to promote your business or products during the Thanksgiving seasonal holiday!

Doing a Thanksgiving marketing campaign? Here are my best tips and ideas for how to promote your business or products during the Thanksgiving seasonal holiday! Thanksgiving is a bit of weird outlier in the holiday realm. For the most part it has not be changed to a sales holiday, it remains a relatively pure family […]

How To Analyze The New Etsy Stats

October 10, 2019 By Tara Jacobsen

How To Analyze The New Etsy Stats

As an Etsy seller, knowing how to read your Etsy shop stats and understanding how they fit into your overall Etsy marketing and Etsy SEO efforts is super important. This step by step guide will walk you through all the parts of the new stats and get you up and running right away. This is […]

Funny Real Estate Postcards

October 7, 2019 By Tara Jacobsen

Realtor Marketing - Funny Realtor Postcards

Real estate marketing is generally a serious thing. That having been said, if you have the right personality, funny real estate postcards can be a great advertising tool! When I was real estate agent, I frequently used humor to make connections with my clients, prospects, sphere and farms. While I did not use comical sales verbiage often, […]

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Tara Jacobsen - Marketing Speaker

Welcome!

I’ve been a marketing pro since 1999 and have worked online full-time since 2008, helping thousands of entrepreneurs, bloggers, Etsy sellers, and creatives grow their businesses. With a psychology degree from Kent State, decades of hands-on experience, and a deep love for teaching practical strategies, everything I share comes from real-world testing - not theory. My goal is simple: give you proven tools, clear guidance, and honest advice so you can build a business that actually works!

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