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The Ultimate Guide To Internet Marketing For Real Estate Agents

April 1, 2021 By Tara Jacobsen

The Ultimate Guide To Internet Marketing For Realtors | This post is going to go over the steps of making your website a lead generating machine that spits out prospects for your real estate business at the other end!

I have talked to A LOT of real estate agents and they all would like to get more leads from their websites. Some just have that as a goal with no plan and some have embraced highly detailed sales funnels that are driving hundreds of leads of month. This post is going to go over […]

Niche Marketing For Real Estate Agents Versus Agent Branding

February 19, 2021 By Tara Jacobsen

Realtor Branding Versus Niche Marketing

Yesterday I was talking with an agent about setting up her website and as we got talking she said that her goal was to serve the local college professors, the incoming faculty and visiting speakers. She lives in a college town and while she isn't necessarily doing that kind of business now, her dream real […]

Are You Selling The Steak Or The Sizzle? (Features Versus Benefits)

February 16, 2021 By Tara Jacobsen

Tips and ideas for how to tell the difference between features and benefits in your marketing! Small Business Marketers are Selling The Steak Instead Of Selling the Sizzle! What the heck does that mean? Well it means that as humans it is SO much easier for us to sell the features of a product than […]

A Case For An Anti Niche Blog

January 22, 2021 By Tara Jacobsen

A Case For An Anti Niche Blog

I hear so much about why you HAVE to have a niche blog. Today I am going to talk about why it is okay to have a multiple niche site, as long as you know what you are doing! My Anti Niche Story In 2015 I paid a super high priced, marketing titan to coach […]

5 Hidden Gems In Tailwind For Pinterest

December 28, 2020 By Tara Jacobsen

5 Hidden Gems In Tailwind For Pinterest

As a business owner, Pinterest marketing is a great way to get the word out about your product or service. These tips and ideas go far beyond just scheduling you pins... learn to check your stats, make pins super easy and even join group boards without begging! My Tailwind Story Before we get started I […]

Super Handy List of Marketing Holidays and Seasonal Advertising Themes

December 18, 2020 By Tara Jacobsen

Super Handy List of Marketing Holidays and Seasonal Advertising Themes... This is a big list of holidays IN ORDER by month with possible marketing themes that you can use at different times in the year!

One day I was writing my BIG LIST of Tools and Resources For Bloggers and I went out on the internet to find a great list of marketing holidays. Doh, there were no good resources that listed holidays and seasonal advertising themes for marketing so I decided to make my own! This is a big […]

100 Lead Magnet Ideas For Physical Product Sellers

December 14, 2020 By Tara Jacobsen

100 Lead Magnet Ideas For Physical Product Sellers

As a retail seller, it can seem really hard to figure out a free giveaway idea for your products that doesn't cost you a lot of money! Here are 100 examples of free products upgrades you can give for your email signups. Why You Need A FREE Giveaway! Many product sellers know they should offer […]

Affiliate Marketing For Artists

December 8, 2020 By Tara Jacobsen

Affiliate Marketing For Artists

As an artist you hear all the time that you should "stop trading time for money", but how can you get off the hamster wheel of making art to sell and start making passive income from your art? Affiliate marketing can help artists have a super profitable side hustle! Here are all my best tips […]

How To Use Client YouTube Videos To Get Listings

November 19, 2020 By Tara Jacobsen

As a real estate agent your primary lead gen goal should be to get listings! Here are my best tips and ideas for how to use client interviews to prospect for new listings!

As a real estate agent your primary lead gen goal should be to get listings! Here are my best tips and ideas for how to use client interviews to prospect for new listings! Why I Am Writing This Post About Getting Listings Before diving in, let's talk a wee bit about why I think getting […]

Big List Of Annual Marketing Holidays

November 12, 2020 By Tara Jacobsen

Big List of Annual Marketing Holidays

I have been obsessing about the marketing holidays lately and how to capitalize on the popularity of these special times for sales! All my top tips and ideas in this super long and in depth article about the main marketing holidays including dates, hashtags and keywords you can use in blog posts and social media. […]

How To Have A Successful Black Friday Sale | Black Friday Marketing Campaign

November 10, 2020 By Tara Jacobsen

Next week is Black Friday Sales season and I plan on rocking the heck out of this holiday sales-wise. While I was getting all my tips together I thought I would show you my plan for dominating this shopping season! Part of my Seasonal Marketing Campaign Series! What Are You Selling? First off, you want […]

Fast and Easy Marketing By Using Content Multiple Ways

November 6, 2020 By Tara Jacobsen

Fast and Easy Marketing By Using Content Multiple Ways

Today we are going to be smart business owners and use our content a BUNCH of different ways. And by content I mean videos, pictures, blog posts, ebooks, courses, etc. Using Content Multiple Ways! Today's post came about because I was giving my newsletter peeps ideas about how they could actually use their marketing work […]

5 Ways To Get More Traffic To Your Online Store With Sneaky Blogger Tricks!

October 20, 2020 By Tara Jacobsen

5 Ways To Get More Traffic To Your Online Store With Sneaky Blogger Tricks!

Today we are going to be looking at how we can use "internal SEO" and SEO keyword research to get more Google traffic to your online retail store! There are some seriously easy ways to find keywords that are easy to rank for AND you can boost your own SEO... whoo whoo! Which Products Should […]

10 Harsh Truths About Starting A Lifestyle Blog (And Why You Should Do It Anyways)

October 5, 2020 By Tara Jacobsen

10 Harsh Truths About Starting A Lifestyle Blog (And Why You Should Do It Anyways)

I get asked a lot about starting a blog, here are my best tips and ideas for what to consider before you jump in the deep end! I LOVE blogging to make money and want this freedom for all my peeps, but honestly it is not for everyone so here are the pitfalls and challenges […]

How To Use USPS Flat Rate Boxes For Ecommerce

September 22, 2020 By Tara Jacobsen

How To Use USPS Flat Rate Boxes For Ecommerce

If you are starting an online shop, shipping may be one of your biggest questions! The one thing that is most confusing is how to use USPS Flat Rate Boxes for your Etsy, Shopify, Ebay or any other kind of online store! Having written a whole guide about Etsy Shipping, I get so many questions […]

Fun Christmas Marketing Campaign Ideas

September 19, 2020 By Tara Jacobsen

Fun Christmas Marketing Campaign Tips & Ideas... Doing a Christmas marketing campaign? Here are my best tips and ideas for how to promote your business or products during the holiday season! make sure to snag the free seasonal holiday printable included in this post!

Fun Christmas Marketing Campaign Tips & Ideas... Doing a Christmas marketing campaign? Here are my best tips and ideas for how to promote your business or products during the holiday season! make sure to snag the free seasonal holiday printable included in this post! This is part of my Seasonal Marketing series where I cover […]

How To Make SUPER EASY Real Estate Agent Videos For Facebook!

September 15, 2020 By Tara Jacobsen

How To Make SUPER EASY Real Estate Agent Videos For Facebook!

Technology is moving forward quickly and now we can make super fast real estate videos using just our phones and Canva. Tips and ideas for how to use video on Facebook to promote your real estate practice, blog or even your open houses! Why Real Estate Agents Should Make Videos For Facebook Before we get […]

21 Best Gifts For Real Estate Agents

September 14, 2020 By Tara Jacobsen

21 Best Gifts For Real Estate Agents

As a real estate agent you wear many hats and there are things you want and then some you really NEED! Here are my best tips and ideas for gifts to give that special real estate agent in your life. All my best gifts for real estate agents! Work Gifts For Real Estate Agents There […]

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Tara Jacobsen - Marketing Speaker

Welcome!

I’ve been a marketing pro since 1999 and have worked online full-time since 2008, helping thousands of entrepreneurs, bloggers, Etsy sellers, and creatives grow their businesses. With a psychology degree from Kent State, decades of hands-on experience, and a deep love for teaching practical strategies, everything I share comes from real-world testing - not theory. My goal is simple: give you proven tools, clear guidance, and honest advice so you can build a business that actually works!

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