Getting Things Done – Going From Big Ideas To Little Projects

Getting Things Done - Going From Big Ideas To Little Projects

I am a creative GENIUS marketing-wise. I can come up with a MILLION big ideas (okay maybe only hundreds of ideas), and now I have a system of capturing them so they don’t get lost… Getting Things Done – Start An Ideas List Today. But what’s next? How do I take all of those wicked […]

Have You Been Putting Out The Wrong Signals? Updating Your Authority Marketing Empire

Authority Marketing Bad Hair Day - Wide

When was the last time you looked at your authority marketing “stuff”. If you are doing a lot of marketing and content creation, you are probably like me! I tend to put a whole bunch out there and then keep on trucking along, not thinking about all the nibbles out there that are no longer […]

3 Ways To Target Key Influencers In Your Industry

Three Ways To Target Key Influencers In Your Industry

So today we are going to be talking about key influencers. These are people in your industry or other influential people who potentially help your business. (please note in a first world marketing problem, my “assistant” Sammy asks to be let out towards the end of the video!) How Many Key Influencers Should You Target? […]

4 Things To Focus On When You Are Updating Your WordPress Website | Website Design

4 Things To Focus On When You Are Updating Your Wordpress Website | Website Design

Website design is one of the things that I accidentally know how to do. Back in 2001 when I officially started my marketing company (it was called 4D Marketing back then) I needed to get work and making websites seemed like it would be a great idea. I had a working knowledge of how to […]

Case Study – Event Marketing (Donna Thornton)

Marketing Case Study - Event Marketing

Figuring out how to go about marketing your business and making more money is not always easy. Business owners know what they know, but often have no idea of how to craft a marketing plan that will be effective and not horrifically hard to implement. Today we are going to be looking at an Event […]

Should You Write Your Blog Posts For Google or Social Media?

Should You Write Blog Posts For Social Media or Google

The question of whether to write for Google or social has been banging around in my head a lot lately when thinking about content marketing. The happy, friendly answer of course is that you can write great content that does BOTH…big smiley face. But I am not really sure it is possible to do Google […]

How To Sell A $97 Strategy Session – This One Is For Larry!

$97 Marketing consult

This post is about how to sell a $97 dollar consulting or strategy session. You are going to see the length and wonder what the heck is so hard about doing this, but this is actually a piece for one of my all time favorite clients who is EXPLODING in his business recently and ready […]

Podcast Marketing For Beginners – What To Do When You Are Starting Out

Podcast Marketing For Beginners -What To Do When You Are Starting Out

As you know I am a total marketing freak and I can speak super intelligently about many different types of marketing (public speaking, networking, graphic design, blogging, social media, SEO and about a gagillion more things). That said, I never had a podcast so I don’t feel like an expert at podcast this point by […]

100 Quick Marketing Activities You Can Do TODAY!

100 Marketing Activities You Can Do TODAY!

Marketing is all about doing something…writing a book, making a sales page, posting to social media. But honestly, our biggest marketing “wins” coming from forward movement, just doing some kind of Marketing Activity instead of waiting until everything is perfect. This is list of marketing tactics…each is a little nibble of something you can do […]

Are You Going All Justin Timberlake With Your Marketing?

Justin Timerlake Marketing

Small business marketing is a lonely game. You spend hours and hours crafting a great sales page or doing a ton of graphics or writing a blog post…then you send it out into the world and hope someone, somewhere will like it enough to actually read it and come back to you with wallet in […]

Entrepreneur Marketing For Startups – If It Sounds Too Good To Be True

Entrepreneur Marketing - Startup warning

Entrepreneur Marketing is one of the most predatory areas of marketing today. Fleecing “newbies” out of their hard earned money is big business and we are here to tell our entrepreneur friends some hard truths (that might just save them some money and time!) The 10K A Month Pipe Dream Internet marketers (the people who […]

Free Marketing Courses

Free Marketing Training and Tools

Are you looking for amazing free marketing ideas? We have the goods for you right here! Get help with your social media, newsletters, small business marketing, realtor marketing and more. These are not just thrown together classes or some kind of come on to buy something else, every one of them is chock full of […]

Entrepreneur Marketing – Marketing Focus…what are your three most important things?

Business Focus - Three Things

Okay, if you have followed me for any period of time you know that I think that you should only have three main focuses (focusi?) for your business and your entrepreneur marketing. Because most entrepreneurs are a little ADD and jump around, I strongly suggest that my clients pick three things for three months at […]

Entrepreneur Marketing – Preaching to the Converted

entrepreneur marketing - preaching to the convertred

Entrepreneur marketing is hard enough, but no one will really tell you what you are doing wrong. I KNOW, having spent hundreds (maybe thousands) of hours talking to, coaching and teaching entrepreneurs. Now, just so you know, my kind of entrepreneurs are solopreneurs, small companies, Realtors and writers, not those hard charging, 50 employee, 5 […]

Entrepreneur Marketing – Branding and Internet Marketing Verbs (Eponyms)

Entrepreneur Marketing - Internet marketing Eponyms

Entrepreneur marketing is all about getting your branding out there. Recently there have been a whole rash of new internet marketing eponyms that are actually verbs! Not to get all grammar-y, but in today’s post we are going to be talking about nouns and verbs. Nouns and verbs (according to Websters Dictionary) are: Noun: any […]

Google Plus – A Handy Dandy Overview For Small Biz Owners and Entrepreneurs

Google Plus Small Biz Entrepreneurs

Google Plus is going to be a great tool for small biz owners and entrepreneurs, once it gets a little bigger! So you should wait right? WRONG! There is SUCH a first responder advantage to getting in there (especially business owners who are NOT social media nuts like I am!) Circle me on G+! http://gplus.to/taradactyl […]

Small Business Customer Demographics

Small Business Marketing Demographics

Knowing which customer demographics are right for your small business can make or break your marketing campaigns. Always make sure you know who you are targeting! Most small business owners have an idea of who their customers are, but most never dig deep enough to know how to use that knowledge. Figuring out your customer […]

Arbitrary Small Business Marketing Goals Part Two

Small Business Marketing Arbitrary Goals

These arbitrary small business marketing goals are part of continuing series about how Small Business Marketing Goals Make A Huge Difference. Read at your own risk, they coud make you do something! Social Networking or Social Media If I get one more email that tells me that they can get 10,000 in 15 minutes I […]

Small Business Marketing Do Not Let It Get You Down

Small Business Marketing

Your small business marketing efforts can sometimes get you down. This post is a rah rah effort to keep you moving forward and to keep those gremlins in your head down! My small business marketing gang contains small biz owners, mlm-ers, realtors and even online entrepreneurs. While these are all different kinds of companies, the […]

Is Small Business Marketing EVER Done

Small Business Marketing Questions

I talk with small business owners, entrepreneurs and realtors on a daily basis and what I hear most often…is my small business marketing EVER done. This usually follows them telling me that they had a website built a couple of years ago and now people are telling them they need a blog. OR they are […]

10 Reasons To Use Social Media For Small Business Marketing

Happy Social Media Marketing

Here are my Top 10 reasons to use social media specifically for your small business marketing efforts. Small business owners and entrepreneurs are uniquely positioned to take advantage of social media when it is just becoming mainstream. Why should I use social media like Facebook, LinkedIn and Twitter for my small business is ABSOLUTELY the […]

Small Business Marketing Where Do You Find The Time

Small business marketing takes time. I hate to be the bearer of bad news but… Now you can farm some of it out to take a little less time, but that is only after you have spent a while understanding it first. Recently I have read and listened to a couple of neat talks on […]

Small Business Internet Marketing Get Rich Slow

Small business internet marketing is not a sprint, it is a get rich slow scheme. As with anything that is important to your business, it takes time to build up a audience AND the skills to do the work. Here are a couple of the things that I do on a regular basis to market […]

Niche Marketing Know Your Audience

Niche Marketing

When I think about niche marketing I am as hesitant as the next person to eliminate any potential customers BUT it is totally necessary! If you try and please everyone, you will ultimately please no one and will have a hard time succeeding. So, what causes me to make that terribly bold statement? Yesterday I […]

Duplicate Content for Small Business Owners and MLMs

Sorting out duplicate content

As some of you may know, I do internet and offline marketing for small business owners BUT I also do A LOT of research into hard core internet marketing since many of the techniques I learn from those guys translate into something that my small business owners, entrepreneurs and realtors can use! The other day […]

How to market with press releases

New Business Denver Search

While we are thrilled to report that New Business Denver featured Marketing Artfully in their Social Networking edition, is that really interesting to our readers? I feel like that kind of notification should be reserved for a press release (more about that later). That having been said, I thought that it would be good to […]

Small Business and Entrepreneur Marketing Do what the fast kids do

Small Business and Entrepreneur Marketing

Small Business Owners and Entrepreneurs can feel like it is hard to get wind in their sales for their marketing efforts in today’s economy! Well I heard the magic words yesterday for how to get those efforts going again…:) My friend (Dunedin Realtor, Deb Ward) sends her child out in what looks to me like […]

Is Honest Affiliate Marketing An Oxymoron

honest affiliate marketing

I have a huge question for you! Is honest affiliate marketing an oxymoron? Is there a way to make a little bit of money and still keep your integrity? Should you care? My Take On DISHONEST Affiliate Marketing As you know, I am a big marketing reader and learner. I have taken courses from people […]

Internet Marketing – Making the most of your marketing efforts

people iStock_000000113302_2

When you start internet marketing, or real life marketing for that matter, you are all fired up. You are going to tweet, and facebook and get a blog and free websites and and and…. Then one of two things happens A) nothing works because you did one thing on each of those mediums or 2) […]