Marketing Artfully

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Niche Marketing - Can you have two niches?

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Niche marketing has changed over the years. Back in the day we were told we could have hundreds of niches with all different anonymous logins and build an empire that could span the online universe. Today though, with Google cracking down on spam sites and social needing a face to put to a name, is […]

Copywriting Tips - What Are Your Customers Words?

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In your business you probably have some kind of vernacular or "right" words that are used to describe what you do. But in copywriting to attract attention and sales, you need to know the words that your customers are using to describe that product or service. For example, a financial planner may talk frequently about […]

Women Niche Marketing Examples - Yes Everyone Has A Niche!

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Niche marketing is bandied about as a term A LOT in my world. Back in the bad-old-days of SEO there were scads of "niche sites" where people would just call themselves an expert and the post 25 articles about a specific topic and BAM, they could grow a niche email list. Well the times they […]

How To Refer Affiliate Products Ethically For Service Professionals

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updated 4/17/2018 If you are a service professional doing authority marketing you may be in a quandary about how to ethically refer people to affiliate programs where you might get a cut of the action. For those of you just getting started with this idea, many companies use "affiliate partners" to sell their products or […]

So You Want To Sell To Real Estate Agents...Get In Line!

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There are hundreds of types of businesses who want to sell to real estate agents. Some of them are GREAT and really would provide a value and some are just trying to pick "low hanging fruit". Your success with converting this coveted profession will probably depend on your motivation and how much value you can […]

Content Marketing For Authors

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As I was launching my last book, Rainmaker Real Estate Agent, I made a WHOLE bunch of content that would sort of "swirl" around and help drive traffic to that book. It is working since the book currently ranks highly on Amazon for all my real estate categories and sales are climbing. Today I thought […]

Targeting Learning Styles In Your Online Courses

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Today's post is about remembering that everyone doesn't learn the way that you do and that you need to be mindful of the learning styles you use in your online courses! There are three types of learning styles, Visual, Auditory and Kinesthetic. Generally everyone has a primary means of learning that falls into one of […]

Get Over Your Fear And Build Your Email Newsletter List

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Did you ever hear something so much that you kind of rebelled against it? I have been hearing for years that "the money is in the list"...your email newsletter list that is! And I have a list. It is about 5,000 people right now, people who are extremely loyal and fun to talk to! They […]

5 Event Marketing Tips Using Public Relations

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Public relations and marketing are definitely sisters in the truest sense of the word now. In the past marketing was focused on getting sales through paid means like bus benches, buying ads in magazines and billboards. Public relations, on the other hand, was about getting unpaid endorsements from media sources like magazines and television. If […]

Hashtags for #NonFiction and #Fiction Author Marketing

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Hi authors! I love you all and want you to be better at doing your author marketing so I am writing this post. There are three parts...the first is about why to do Hashtags, the second about how to do hashtags and the third a HUGE list of hashtags for every kind of author. If […]

Planner Manners - How To Color Code Your Time and Your Life!

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Alrighty then, for those of you who have been stalking me for YEARS to make this video about calendaring and planner manners...this one is for you! Now, this system is not my own, I heard about it from my besty, Deb Ward, The Irish Realtor, and she heard about it from someone else. If you […]

My Top 10 Time Management Tips

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I have spent a lot of time and money studying all the best time management practices out there. I am very regimented with my scheduling and time and it has created a huge amount of freedom in my life! Even if you just cringed when you read that, please take a couple of minutes to […]

Christmas Quotes For Business and Clients

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There Christmas quotations include pictures for sharing on social, short Christmas sayings, funny and cute ideas. Huge list of winter and holiday quotes that are appropriate for small business owners to use to use in their marketing. I am super happy that you found these and please feel free to share the pictures anywhere you […]

Marketing For Authors - Grow Your Email List

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If you are a writer who wants to sell more books, this is my #1 marketing tip for authors...grow your email list! All of us struggle with some aspect of marketing and mostly I hear that authors want to stay behind their computers, tip-tap typing away and not having to worry about marketing their books. […]

Feels Good Affiliate Marketing Overview and Tools That I Use

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Today's post is going to out to Kir mostly and a teeny bit for Sean who have questions about affiliate marketing or how to sell their own products on their websites! Overview I titled this post "feels good" affiliate marketing because I really believe that you can either have an income or supplement your income […]

Thanks and Gratitude Quotes For Business

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I LOVE quotes and ones about thanks and gratitude quotes are some of my favorites! If none of these thanks and gratitude picture quotes work for you, please check out our past Thanksgiving quotes from last year. I give away these quotes freely and would love if you share them, just please make sure to […]