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How To Segregate A Multi Niche Website | Advanced Blogging

April 6, 2016 By Tara Jacobsen

Advanced Blogging | How To Segregate A Multi Niche Website

When you are doing advanced blogging it can seem like an un-overcomable challenge to segregate your audiences when you have a multi niche website. At least it seemed that way to me. I have a number of distinct different audiences (Writers, Realtors and Ecommerce or Etsy Sellers) as well as a number of key topics […]

How To Sell Your Digital Products With AMAZING Product Photography

April 4, 2016 By Tara Jacobsen

How To Sell Digital Products With Amazing Product Photography

This product photography post came about as many of my best posts do, because I was interested in seeing what best in class shops were doing in their product photos. Selling digital products is not the same as selling a physical product. Oftentimes there is no "actual" pictures that you can take so you have […]

For Etsy Sellers - 30 Day Sprint Plan and Worksheet

April 1, 2016 By Tara Jacobsen

For Etsy Sellers - 30 Day Sprint Plan and Worksheet

For Etsy sellers, listings are king. Whether you are a power lister or if you only have a few items in your shop, you need to be constantly massaging your listings to make them better and more visible in Etsy search. With that in mind I decided that I was going to do a 30 day […]

Pinterest Marketing - What Size Should Your Pins Be? (Lots of Examples)

March 31, 2016 By Tara Jacobsen

What Is The Perfect Size For A Pinterest Pin?

In Pinterest Marketing Banner size matters! Today we are going to take a look at the different sizes and layouts for Pinterest pins and see what is working and how we can make our pins better. Note: My only reason for doing this is find out what size pins Pinterest likes right now. I do […]

Tailwind Versus Board Booster | Pinterest Marketing Tools

March 30, 2016 By Tara Jacobsen

Tailwind Versus BoardBooster | Pinterest Marketing Tools

Today we are going to look at the differences between two different Pinterest Marketing Tools, Tailwind and Board Booster. Each does the scheduling and reporting of automated Pinterest pins in a very different way. I am using Tailwind exclusively now since Pinterest notified one of my clients that they were unhappy with her using BoardBooster. Neither […]

Who Are You Marketing To Consultants, Hostesses or Customers? | Direct Sales Marketing

March 29, 2016 By Tara Jacobsen

Who Are You Marketing To? Consultants, Hostesses or Customers | Direct Sales Marketing ... When you are doing direct sales marketing you actually have three kinds of customers and to be a successful consultant you need to be focused on each of those in marketing efforts.

When you are doing direct sales marketing you actually have three kinds of customers and to be a successful consultant you need to be focused on each of those in marketing efforts. The three areas of marketing are: Recruiting new consultants Finding hostesses to hold parties Selling retail products What I find is that most […]

7 (Plus) Amazing Free Marketing Tools For Etsy Sellers

March 25, 2016 By Tara Jacobsen

7 Amazing Free Tools For Etsy Sellers

updated March 15, 2019 I LOVE collecting great free marketing tools and hacks that Etsy sellers can use to promote and grow their shops! This list includes some of my all time favorite tools that I use regularly for my shop! Related Post: BIG LIST of Etsy Tools & Resources (50+ and counting now!) Fotofuze […]

Why Using A Blog Planner Is So Freaking Important

March 22, 2016 By Tara Jacobsen

Why Using A Blog Planner Is So Freaking Important... I fought using a blog planner for years. I thought I could keep a list (somewhere) or use the drafts in my Wordpress (loser) and not have to be tied down to just a few blog posts that I HAD to write. Then I made my own blog planner and wah, wah, everything became wonderful in my blogging world. I can now schedule out posts, brainstorm topics that I LIKE to write about and generally be more productive and make more money from my blog.

I fought using a blog planner for years. I thought I could keep a list (somewhere) or use the drafts in my WordPress (loser) and not have to be tied down to just a few blog posts that I HAD to write. Then I made my own blog planner and wah, wah, everything became wonderful in my blogging […]

How To Set Up Your New Etsy Sellers Site

March 17, 2016 By Tara Jacobsen

How To Set Up Your New Etsy Sellers Site | For Etsy Sellers

Looking for help on how to set up your new Etsy seller site? You have come to the right place! Etsy sellers have been put on alert... there is a new Etsy seller site coming down the pipe on April 5th. While change is always weird, I have to say that I love this look […]

Pinterest Marketing Fails - How Bloggers Are Screwing Up With Tiny Little Pictures

March 17, 2016 By Tara Jacobsen

Pinterest Marketing Fails Case Study - How Bloggers Are Screwing Up #blogging

As a social media dweeb, I see lot of Pinterest Marketing Fails, but the one that hurts my heart is when bloggers deliberately make their posts "unpinnable" by having tiny little pictures. There are many hard core bloggers out there who are rocking the SEO world. They are writing long, thoughtful posts and doing a […]

4 Ways To Find Blog Topics That Will Actually Sell Something

March 14, 2016 By Tara Jacobsen

4 Ways To Find Blog Topics That Will Actually Sell Something | Blog Planning

Once you have done SEO for a while you can kind of, sort of figure out what keywords to use for a blog post. Now, don't get me wrong, for important posts I make sure to check the Google Keyword Planner tool to make sure that I have the best version of a keyword to […]

Advanced Blogging - How To Make A Roundup Post That Is Super Shareable

March 11, 2016 By Tara Jacobsen

Advanced Blogging - How To Make A Roundup Post That Is Super Sharable ... If you are thinking about kicking your blogging up to the the advanced level (like a post a day), the first thing that comes to mind is, “how I am going to produce all that content?” At least that is what happened to me when I decided that I was going to write a post a day on three of my different blogs (3 for Marketing Artfully a week, 2 for Glamorously Vintage a week and 2 for Paperly People a week).

Today's post is about advanced blogging and how to make a roundup post that is super sharable on social media sites. If you are thinking about kicking your blogging up to the the advanced level (like a post a day), the first thing that comes to mind is, "how I am going to produce all […]

5 Open House Myths Busted | Real Estate Marketing

March 7, 2016 By Tara Jacobsen

5 Open House Myths Busted | Realtor Marketing

Watch out real estate agent buddies because today we are going to be doing some Open House Mythbusting! Here are the the top 5 Real Estate Marketing Open House Myths BUSTED! First off, let me just say that while I am not a current real estate agent, I have done an open house or two […]

10 Stunning Instagram Flat Lay Photo Posts

February 29, 2016 By Tara Jacobsen

10 Stunning Instagram Flat Lay Posts | Product Photography

Today I am going to be talking about "flat lay" photography. This is where you put the item(s) to be photographed on a flat surface and shoot directly down at them. I am super interested in Flay Lay for my GlamorouslyVintage Instagram where I post food photography pics. These are 10 super awesome flat lay […]

Should You Start An Etsy Business?

February 6, 2016 By Tara Jacobsen

Should You Start An Etsy Business | Starting An Etsy Business ... YAY! You are considering starting an Etsy shop and wondering what you should be doing to make it a success. Good for you! You clicked on a link that said starting a BUSINESS not a hobby. Knowing that your goals is a business rather than just a shop will take you a long way.

  YAY! You are considering starting an Etsy shop and wondering what you should be doing to make it a success. Good for you! You clicked on a link that said starting a BUSINESS not a hobby. Knowing that your goals is a business rather than just a shop will take you a long way. […]

What To Do When You Are Just Too Busy | Time Management Tips

January 22, 2016 By Tara Jacobsen

What To Do When You Are Just Too Busy | Time Management Tips

Whew, I just got home yesterday from a week a speaking at a conference and boy am I in a better place! I have my priorities on much straighter and a feeling for how I can help my peeps achieve this zen state too! What Does Being TOO Busy Mean Okay, here is my definition […]

Etsy Versus Shopify : For Etsy Sellers and Digital Product Makers

January 12, 2016 By Tara Jacobsen

Etsy Versus Shopify - And Why I Have Both!

If you are thinking about selling online, I am sure that you have considered multiple ecommerce solutions (I know I did!) but today we are going to talk about two that I use...Etsy and Shopify. While I do have a shop that sells physical goods on Etsy, I only sell digital products on my Shopify site […]

Speaker Marketing - Finding, Booking and Showing Up Prepared For Speaking Events

January 7, 2016 By Tara Jacobsen

Speaker Marketing - Finding, Booking and Showing Up Prepared For Speaking Events

If you are a speaker (like me) and want to get more speaking events, this is the post for you! Today we will cover a bunch of different speaker marketing topics and have a little resource at the end! You would be amazed how many people I talk to who say they are speakers but […]

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Tara Jacobsen - Marketing Speaker

Welcome!

I’ve been a marketing pro since 1999 and have worked online full-time since 2008, helping thousands of entrepreneurs, bloggers, Etsy sellers, and creatives grow their businesses. With a psychology degree from Kent State, decades of hands-on experience, and a deep love for teaching practical strategies, everything I share comes from real-world testing - not theory. My goal is simple: give you proven tools, clear guidance, and honest advice so you can build a business that actually works!

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