Tara Jacobsen

I love marketing and thinking of great ways to help people get more oomph for their efforts. Whether you want to know about niche marketing or branding or recommended vendors, stop back often to see some great ideas!

PS send me an email if you would like to see an industy featured or if you have a business that you would like to brainstorm about. Each month I will feature one small business owner for FREE!

If you are freaking out about your entrepreneur email marketing efforts because you don’t want to bombard your readers, this post is for you! Tips & Ideas for how to have a great email marketing plan! I am an entrepreneur with a fair number of interests (aren’t most of us?) And with that in mind …

It is so funny to me that as entrepreneurs we get to pick what we do during the day, but so many of us spend most of our time doing things we don’t like…. how can we do what we love AND make money? Ever wonder how to quit that rat race and do work …

Today is going to be a hot one! If you are doing product photography should you have plain-jane white backgrounds like on Amazon or should you have lifestyle styled photos? Here is the difference shown super plainly… the left is a stylized lifestyle shot from my instagram account and the right one is the same …

A few years ago I hired a super high priced coach to help my business grow. He is a world renowned marketing person and a stand up human being and I thought that if he would just tell me what to do I would FINALLY be able to focus and make the big bucks. He …

I love doing marking plans in public so everyone can see the concepts behind all the thinking I do! This plan is for the Etsy app, Whatify which compares the first two pictures of an Etsy listing and then says which generates more views for their listings… cool huh? I have been talking with Jake …

These 10 easy email marketing tips (plus a bonus!) are for my friends who are messing up their email efforts something fierce… easy, practical & can make a HUGE difference to your business! I was talking with two super nice guys who have a software company the other day and somehow talk got around to …

In business there are a million things you could do. The great thing about being an entrepreneur is that we are masters of our own domain. We choose the things to work and focus on! And that is a problem too, we choose… just not always well! Lately the universe has been telling me A …

This post is specifically about Etsy SEO for Vintage & OOAK (one of a kind) Etsy sellers. I am going to break down how to find keywords that will help you continually rank in Etsy search. Sign up for Marmalead! How does SEO for Vintage work? I KNOW this is the part that you all …

One of the things that I find vintage sellers on Ebay or Etsy struggle with the most is figuring out who their perfect customer is. Every time I hear, “anyone would love this” I cringe a little inside. There is an old adage, if you are selling to everyone, you are selling to no one. …