When you are choosing your business calendar planner the options can seem endless. This post is the ultimate guide that will walk you through all the aspects of picking a planner! While we all wish there was the PERFECT planner, very few of us actually reach that lofty goal. But if we can get 90% of …
Tara Jacobsen
Setting up an email marketing campaign can feel overwhelming when you are just getting started. Maybe you are staring at a blank piece of paper with no idea how to begin or you have an idea but no way to organize all your thoughts. Here are the steps that I take when I set up …
I can’t hold my tongue any longer. Almost every day I talk with Real Estate Agents about their marketing in some way or another and there are (at least) 5 mistakes I see them making with their websites over and over again. Who Are You Prospecting For Let’s just jump right into the deep and …
There is a debate raging now about whether plain jane, text based emails work better or if “newsletter style” emails with lots of pictures work better for getting opens in email marketing. At least there is between my “email guy” and me. I started this project with my flag firmly planted in the “I like …
When my pal Kirsten McCay Smith asked me to make a special lead generating form for her to use in her direct sales and network marketing, I took notice. Not being in direct sales, I was not aware that there were specific tasks that make a HUGE difference in being a successful consultant, but Kir …
I have been wondering how many items should you have in your Etsy store. There is a lot of speculation about this on the forums and you hear anecdotally from Etsy sellers that they started selling more when they got to this number or that number, but even with a lot of searching, I could …
If you are going to spend time marketing on Pinterest, you should take the time to understand how the site works, including some changes that will greatly effect your results. This post is a comprehensive guide to doing market research on Pinterest and how small business owners can use the site to their best advantage. I am …
Selling on Etsy involves lots of moving parts, but one of the biggest ones might be the quality and style of your product photography. You can have the best Etsy SEO and the most awesome descriptions, but if your pictures fall flat you will struggle to convert sales. I am a visual kind of girl …
Yesterday was a breaking day for me. I was near tears and could not anticipate adding ONE…MORE…THING to my busy life and schedule. So what did I do? I pulled one of the pretty journals out that I had saved for an upcoming contest and spent an hour writing down all the things I had …