Tara Jacobsen

I love marketing and thinking of great ways to help people get more oomph for their efforts. Whether you want to know about niche marketing or branding or recommended vendors, stop back often to see some great ideas!

PS send me an email if you would like to see an industy featured or if you have a business that you would like to brainstorm about. Each month I will feature one small business owner for FREE!

Selling vintage on Etsy is super different than selling handmade or supplies. I feel like most of the information out there is for these types of sellers so I wanted to talk a bit about some things that are specific to just vintage Etsy marketers! 3 Part Series For Vintage Etsy Sellers SEO, Keywords and …

Today I am going to be talking your Customer Avatar. This is VERY different than the Customer Demographics for your business and confuses business owners all the time! Using Customer Demographics for marketing made sense when I was startup entrepreneur. This was in the early 2000s and Google had not even hit anyone’s radar yet. And …

Today we are going to be talking about selling vintage products on Etsy. This is WAY different than selling handmade items and comes with its own challenges and rewards. 3 Part Series For Vintage Etsy Sellers SEO, Keywords and Descriptions Sourcing, Margins, Shipping and Storage Niches, Target Audience and Branding Challenges of Selling Vintage On …

So today I want to talk about doing super advanced internet marketing for real estate agents. Now let’s call a spade a spade, there is no special internet marketing for agents, just marketing, but all the examples should really pertain to you and your business! If you are a beginning internet marketing real estate agent, …

Sometimes making or finding and shipping your Etsy products is the easy part. Then you sit down to write your description and your mind draws a total blank… doh! It is funny, I kind of find writing the Etsy or Ebay product descriptions to be the easy part because I am a writer, but today …

This morning I got to thinking about WHY people to choose to shop on different ecommerce sites. I feel like this is super vital when choosing where to sell and what products to source. I have an Ebay and Etsy store and have a client I work closely with who has an Amazon store which …

Vintage Etsy sellers are a wicked cool group of people! We are finding things that are unloved or unwanted and then posting them for sale so that someone can find them, buy them and love them. That said, I think we have all experienced the disappointment of finding a “treasure” only to learn that it …

I am not always one to jump on new Real Estate Marketing trends, but drone videos are really an amazing advance that I think you should consider when selling higher end or luxury homes. So what is this “drone thing”. Drones are little hover crafts that can carry a camera around and the pilot of …

When you are starting your Etsy shop one of the most intimidating things you can hear about is Etsy SEO. It seems like everyone talks about it but no one really is great at explaining how to do it or what it is! So today I thought I would take a peek at my pal …