Gen Z are the generation after the Gen Y (Millennials). They were born between 2001 and the present day and are the first generation to exist solely when the internet and technology were widely available. Generation Z. For some of us our children, others our grandchildren. The age range varies, but basically Gen Zs are born …
Demographics
Knowing which customer demographics are right for your small business can make or break your marketing campaigns. Always make sure you know who you are targeting! Most small business owners have an idea of who their customers are, but most never dig deep enough to know how to use that knowledge. Figuring out your customer …