How To Make Your Promotional Products Amazing – Sticker Mule

How To Make Amazing Promotional Products

I have been looking at stickers for a while, coveting them and wanting to get some to promote my business, but I really never had that spark of creativity that would make them amazing..until now! Today’s post is about how to make your promotional products so amazing that people would pay for them.

Where I got them

So I checked out A LOT of sticker companies when I was looking for somewhere to do my stickers and Sticker Mule came out on top buy a big margin! Their pricing was great for the die cutting sticker that I wanted. There were a number of other places that would make round stickers or square stickers, but I really wanted to have a more interesting sticker than that.

The thought behind them

In the past I had ordered more self serving stickers that were my logo with a saying that people would take but they were just being nice. I didn’t want that to happen again, I wanted to make something that would make them WANT to get a sticker. Hell, one that they would be willing to pay for!

In his book, YouTility, Jay Baer says that your marketing needs to be so great that someone would be willing to pay money to get it. I wanted my stickers to be that…super cute and pay-worthy.

The design

Cartoon Bear from Deposit PhotosSo next was the design. It needed to be something cute, but what about marketing was cute? I could use a quote or something…then I was cruising DepositPhoto one day and came across a dumpy little bear who just made me smile!

I personally love bears and then when they dress them up like little bees, I am a goner! So I ordered the bear with an extended license and we were off to the races.

Now, I am super lucky that I am a graphic designer so I could add some stripes and wings to the bear, but if you aren’t no fear I have some ideas for you below.

Note on the Extended License: I am not a lawyer so check with yours if you have a question, BUT I wanted to talk just a tiny bit about extended licensing on stock photo sites. For most uses (like blog posts, book covers, even quote pictures) I can just use the regular license from the stock photo sites. But for this one I KNEW I was going to sell it so I wanted to make sure that I paid for the commercial rights. This cost $80 on Deposit, it costs $100 on Big Stock and if you use another site, you might want to check yours out. It is seriously not worth designing something beautiful to sell without paying for the right to use it!

The concept

Bee Brave Bear StickerNow we are getting down to the meat of the matter. If I made a bee bear that had Marketing Artfully all over it, what would I gain? Again, people would take it but they wouldn’t covet it! They wouldn’t sign up for contests to get it or give me their email and mailing address just to get a bee bear.

So I branded it with my name as the designer but not any commercial website or logo.

It is a HIT! My kids love it, my hubs loves it and my clients are digging on it!!! Wheeeee


Now, I got the 2X2 stickers so I could give them out to everyone I see (the cost was really low because I had some referral money and they did a thing where you got $10 for tweeting about them). Generally it would have been about $70 for 100 which I thought was really affordable.

I also wanted to make sure that they would fit in my Erin Condren planner so tiny worked for me! The next time I order I am moving up to 4X4 so you can see my name and they are a little more substantial. But overall I am over the moon excited about my stickers!

Getting them designed

I have two suggestions for getting your stickers designed if you are not a graphics artist.

1. – for a project like this I would definitely consider doing a contest for illustrators. It looks like it would cost between $149-249 to get something exactly what you want.

2. – Fiverr has illustrators that work on spec too, but don’t let the title fool you on this one. A vector file from Fiverr will cost anywhere between $20-100 and that is what you need for a graphics product like stickers.

Selling them!

The last thing is that I AM selling them! Whoo whoo…:) I think they are definitely cute enough that people will want to pick one up from the Sticker Mule Marketplace.

Now, it would be great to think that I could just put my sticker up and make a ton of money off of selling it, but it doesn’t really work that way. I will have to promote my sticker on Facebook, LinkedIn, Twitter, Pinterest, etc. to get exposure and sell them.

Made In America

Last but not least, being from Pennsylvania and a rust belt, go USA kind of gal, I am proud to say that these were Made In America! Whoo whoo

Disclosure: I did not receive compensation for this post, I paid retail for my stickers and if you do click my link and order, I will get a discount on my next order of stickers and you will get a discount…:) Win, win!

Watch Out Great Marketing Tools and Resources Ahead

Keywords For Business – Includes Startup, Entrepreneur, Marketing, Writing and Small Business SEO Terms

Keywords For Business - SEO Search Engine Keywords

I do a lot writing and helping to develop keywords and focuses for my business clients. While I have 15+ years experience of doing SEO work, sometimes it is just nice to have a starting point where you can set off from with your Adwords planning tool search or even just to figure out what to write about in a blog post.

These are broken down by my main business SEO and keyword interests and categories, they are not necessarily in some sort of “official” format.

Business and Entrepreneur SEO Keywords

  • Brick and Mortar Retail
  • Business Administration
  • Business Models
  • Business Networking
  • Business Owner
  • Business Plans
  • Business Relationships
  • Business Strategy
  • Business-To-Business
  • Companies
  • Digital Agencies
  • Ecommerce
  • Entrepreneurs
  • Entrepreneurship
  • Human Resources
  • Import/Export
  • Industrial Design
  • Leaders
  • Leadership
  • Local Businesses
  • Local Marketing
  • Management
  • Management Consulting
  • Organizational Behavior
  • Organizational Culture
  • Organization Design
  • Project Management
  • Retail
  • Small and Medium Enterprise (SME)
  • Small Business
  • Small Business Advice
  • Small Business Marketing
  • Strategic Management
  • Social Entrepreneurship
  • Strategy
  • Strategic


Marketing and Social Media SEO Keywords

  • Advertising
  • Advertising Agencies
  • Affiliate Marketing
  • B2B Marketing
  • Blogs
  • Brand Awareness
  • Brand Strategy
  • Brands and Branding
  • Broadcast Media
  • Cinematography
  • Commercial Media
  • Conferences and Conventions
  • Content Marketing
  • Email
  • Email Clients
  • Email Deliverability
  • Email Marketing
  • Event Planning
  • Hashtags
  • Internet Advertising
  • Guest Blogging
  • Making Friends
  • Marketing Strategy
  • Meeting New People
  • Mobile Advertising
  • Mottos
  • Movie Production
  • Names and Naming
  • Networking
  • New Media
  • Newsletters
  • Online Video
  • Personal Branding
  • Personal Networking
  • Press Releases Editing
  • Print Media
  • Printing
  • Product Branding
  • Professional Networking
  • Public Relations (PR)
  • Public Speaking
  • Reputation Management
  • Slogans
  • Social Advice
  • Social Branding
  • Social Graph
  • Social Media
  • Social Media Management
  • Social Media Marketing
  • Social Media Strategy
  • Spam (Email)
  • Taglines
  • Video Editing
  • Video Production
  • Web Marketing


Motivation and Goal Setting SEO Keywords

  • Ambition
  • Attention
  • Bad Habits
  • Caledaring
  • Concentration
  • Conversations
  • Distractions
  • Focus
  • Getting Things Done
  • Goal Setting
  • Habits
  • Inspiration
  • Learning
  • Masterminds
  • Motivation
  • Organization
  • Organizing
  • Personal Goals
  • Personal Productivity
  • Procrastination
  • Productivity
  • Productivity Hacks
  • Routines
  • Scheduling
  • Self Improvement
  • Self Motivation
  • Skills
  • Success
  • Systems
  • Task Management
  • Thinking
  • Time Management
  • Tips and Hacks
  • Work-Life Balance


Startups SEO Keywords

  • Angel Investing
  • Angel Investors
  • Bootstrapping
  • Business Ideas
  • Co-Founders
  • Copyright Infringement
  • Copyright Law
  • Crowdfunding
  • Equity Compensation
  • Growth Hacking
  • Hiring
  • How Does Company X Make Money
  • Ideas
  • Innovation
  • Intellectual Property
  • Intellectual Property Law
  • Internet Startups
  • Inventions
  • Lean Startups
  • Mergers and Acquisitions (M&A)
  • Open Innovation
  • Patents
  • Pre-Launch Startups
  • Recruiting
  • Seed Funding
  • Seed Money
  • Social Innovation
  • Startup Advice and Strategy
  • Startup Acquisitions
  • Startup Business Models
  • Startup Compensation
  • Startup Founders
  • Startup Ideas
  • Startup Incubators
  • Startup Law
  • Startup Names
  • Startup Product Marketing
  • Startup Recruiting
  • Startup Traction
  • Technology Startups
  • Trademark Law
  • Trademarks
  • Valuations
  • Venture Capital
  • Venture Capital Firms
  • Venture Capital Investing
  • Young Entrepreneurs


Sales and Customer Service SEO Keywords

  • 10X
  • A/B Testing
  • Business Development
  • Cold Calling
  • Community Management
  • Consumer Products
  • Conversion Optimization
  • Customer Acquisition
  • Customer Demographics
  • Customer Development
  • Customer Experience
  • Customer Service
  • Consumer Services
  • Customer Relationship Management (CRM)
  • Freemium
  • Landing Pages
  • Lead Generation
  • Manufacturing
  • Metrics
  • Monetitization
  • Package Design
  • People Skills
  • Pricing
  • Product Design (Physical Goods)
  • Product Development
  • Product Launches
  • Product Management
  • Product Managers
  • Product Market Fit (PMF)
  • Product Marketing
  • Profitability
  • Prototyping
  • Revenue
  • Sales Commissions
  • Strategies
  • Tactics
  • User Acquisition


Search Engine and SEO Keywords

  • Content Strategy
  • Display Advertising
  • Google
  • Google Search
  • Google Search Rankings
  • Keyword Research
  • Link Building
  • Local Search
  • Pay Per Click
  • On-Page SEO
  • Search Engine Marketing (SEM)
  • Search Engine Optimization (SEO)
  • Search Engines
  • Searching
  • SEM
  • SEO
  • SEO Tools
  • Social Search
  • Web Analytics
  • Web Search
  • Website Traffic


Psychology SEO Keywords

  • Abnormal Psychology
  • Anxiety
  • Communication
  • Customer Demographics
  • Emotions
  • Extroverts and Extroversion
  • Human Behavior
  • Introverts and Introversion
  • Life Advice
  • Mental Health
  • Morals and Morality
  • Myers-Briggs Type Indicator
  • Neuroscience
  • Nonverbal Communication
  • Personality
  • Personality Traits
  • Personality Type – DISC
  • Personality Type – ENFP
  • Personality Type – ENTP
  • Personality Type – INFJ
  • Personality Type – INTJ
  • Personality Type – INTP
  • Personality Type – Myers Briggs
  • Philosphy
  • Psychiatry
  • Psychology of Everyday Life
  • Social and Behavioral Norms
  • Social Anxiety
  • Social Psychology
  • Society
  • Sociology


Financial SEO Keywords

  • Accounting
  • Capitalism
  • Currencies
  • Economic History
  • Economics
  • Economics of Daily Life
  • Finance
  • Funding
  • Fundraising
  • Inflation
  • Investing
  • Investors
  • Macro Economics
  • Mathematics
  • Microeconomics
  • Money
  • Personal Finance
  • Private Equity
  • Stock Market
  • Taxes


Technology SEO Keywords

  • Cascading Style Sheets
  • Cloud Computing
  • Cloud Services
  • Collaboration Tools
  • Computer Programming
  • Computer Science
  • Current Events In Technology
  • Demand Side Platform (DSP)
  • Digital Advertising
  • Digtial Marketing
  • Digital Media
  • Digital Publishing
  • Digital Strategy
  • Digital Trends
  • Disruptive Technology
  • Enterprise Software
  • Game Theory
  • HTML
  • Information Retrieval
  • Java Script (Programming Language)
  • Mobile Applications
  • Mobile Payments
  • Mobile Phones
  • Online Shopping
  • PHP (Programming Language)
  • Platform-as-a-Service (PaaS)
  • SaaS Marketing
  • Scalability
  • Silicon Valley
  • Software As A Service (SaaS)
  • Software Engineering
  • Technology Investing
  • Technology Trends
  • Usability
  • User Experience
  • User Interface Design
  • Web Applications
  • Web Design
  • Web Development
  • Websites
  • WordPress
  • Y Combinator


Graphic Design and Art SEO Keywords

  • Artists
  • Cameras
  • Computer Graphics
  • Creative
  • Creativity
  • Designers
  • Digital Arts
  • Digital Cameras
  • Digital Photography
  • Drawing
  • Fine Art
  • Freelancing
  • Google Fonts
  • Graphics
  • Iconography
  • Icons
  • Illustration
  • Illustrators
  • Image Manipulation
  • Imagination
  • Infographics
  • Interaction Design
  • Logo Design
  • Logos
  • Painting and Paintings (Art)
  • Photo Editing
  • Photography
  • Sketching
  • Typeface Design
  • Typeface Identification
  • Typefaces & Fonts
  • Vector Graphics
  • Visual Artists
  • Visual Arts
  • Web Design Best Practices
  • Web Fonts
  • Web Typography


Writing SEO Keywords

  • Adages
  • Bloggers
  • Blogging Platforms
  • Book Writing
  • Citizen Journalism
  • Copywriting
  • Creative Writing
  • Diction and Word Usage
  • English Grammar
  • English Language
  • Freelance Writers
  • Grammar
  • Helvetica
  • Idioms
  • Journalistic Ethics and Norms
  • Journalists
  • Language
  • Linguistics
  • Literary Agents
  • Magazine Publishing
  • News
  • Newspapers
  • Novelists
  • Online Journalism
  • Phrases
  • Poems
  • Poets
  • Presentations
  • Press Coverage
  • Proverbs
  • Punctuation
  • Reading
  • Sayings
  • Screenwriting
  • Slang
  • Speech
  • Spelling
  • Stories
  • Storytelling
  • Tech News
  • Television Writing
  • Typography
  • Words
  • Writers
  • Writing Fiction


Books SEO Keywords

  • American Literarture
  • Authors
  • Book Publishing
  • Book Recommendations
  • Children’s and Young Adult Books
  • eBook Readers
  • eBooks
  • Fantasy (genre)
  • Fiction
  • Fictional Characters
  • Getting Published
  • iBooks
  • Kindle
  • Literary Analysis and Criticism
  • Literary Fiction
  • Literature
  • Non-Fiction
  • Novels
  • Poetry
  • Publishing
  • Self-Publishing
  • Short Stories


History SEO Keywords

  • Battle Tactics
  • Government
  • History of the United States
  • Military History and Wars
  • Military Strategy
  • US Politics American Culture
  • US Presidents
  • The United States
  • World War 1


Science SEO Keywords

  • Astronomy
  • Biology
  • Color Schemes
  • Color Vision Deficiency
  • Colors (Vision)
  • Current Events In Science
  • Electromagnetic Spectrum
  • Extraterrestrial Life
  • Evolution
  • Eyes
  • Geology
  • Gravity
  • Materials Science and Engineering
  • Optics
  • Physics
  • Physics of Everyday Life
  • Planetary Science
  • Science Behind Science Fiction
  • Space Exploration
  • Space Travel
  • Stars
  • Thermodynamics
  • Time (Physics)
  • Visible Light
  • Vision (Eyesight)

Watch Out Great Marketing Tools and Resources Ahead

As this is a post about SEO and keyword search terms for business, I would be remiss not to mention that it does have keywords including Startup, Entrepreneur, Marketing, Writing and Small Business!

Christmas Quotes For Business and Clients

Christmas Quotes For Business and Clients

This post is all about Christmas quotes for business (some with pictures) that are appropriate for sharing on your social sites. I am super happy that you found these and please feel free to share the pictures anywhere you like as long as you leave the branding on there.

Christmas Quotes

Now, the essence, the very spirit of Christmas is that we first make believe a thing is so, and lo, it presently turns out to be so.
– Stephen Leacock

Christmas, children, is not a date. It is a state of mind.
– Mary Ellen Chase

Christmas, children, is not a date. It is a state of mind. – Mary Ellen Chase

Don’t let the past steal your present. This is the message of Christmas: We are never alone.
– Taylor Caldwell

One thing I love about Christmas music is that it has a tradition of warmth.
– Zooey Deschanel

A good conscience is a continual Christmas.
– Benjamin Franklin

Christmas is a season not only of rejoicing but of reflection.
– Winston Churchill

Christmas isn’t a season. It’s a feeling.
– Edna Ferber

When we recall Christmas past, we usually find that the simplest things – not the great occasions – give off the greatest glow of happiness.
– Bob Hope

Christmas is a day of meaning and traditions, a special day spent in the warm circle of family and friends. - Margaret ThatcherAt Christmas, all roads lead home.
– Marjorie Holmes

Christmas is doing a little something extra for someone.
– Charles M. Schulz

I will honor Christmas in my heart, and try to keep it all the year.
– Charles Dickens

Christmas is a day of meaning and traditions, a special day spent in the warm circle of family and friends.
– Margaret Thatcher

Christmas is the day that holds all time together.
– Alexander Smith

Christmas is a necessity. There has to be at least one day of the year to remind us that we’re here for something else besides ourselves.
– Eric Sevareid

Christmas Gifts

The excellence of a gift lies in its appropriateness rather than in its value. - Charles Dudley WarnerMay Peace be your gift at Christmas and your blessing all year through!
– Author Unknown

Every gift which is given, even though is be small, is in reality great, if it is given with affection.
– Pindar

Gifts of time and love are surely the basic ingredients of a truly merry Christmas.
– Peg Bracken

The excellence of a gift lies in its appropriateness rather than in its value.
– Charles Dudley Warner

The greatest gift of life is friendship, and I have received it.
– Hubert H. Humphrey

Christmas Love Quotes

Christmas… is not an external event at all, but a piece of one’s home that one carries in one’s heart.
– Freya Stark

Love is what’s in the room with you at Christmas if you stop opening presents and listen.
– Author Unknown

Blessed is the season which engages the whole world in a conspiracy of love!
– Hamilton Wright Mabie

Blessed is the season which engages the whole world in a conspiracy of love.

It is Christmas in the heart that puts Christmas in the air.
– W.T. Ellis

Christmas is not as much about opening our presents as opening our hearts.
– Janice Maeditere

My idea of Christmas, whether old-fashioned or modern, is very simple: loving others. Come to think of it, why do we have to wait for Christmas to do that?
– Bob Hope

As long as we know in our hearts what Christmas ought to be, Christmas is. ~Eric Sevareid

Christian Quotes

When you give up yourself, that’s when you will feel the true spirit of Christmas. And that’s giving that’s serving others and that’s when you feel fulfilled.
– Joel Osteen

Christmas is a time to open our hearts to God and his gifts. Just like the rest of the year.
– Author Unknown

There has been only one Christmas — the rest are anniversaries.
– W.J. Cameron

The Spirit of Christmas

Christmas waves a magic wand over this world, and behold, everything is softer and more beautiful.
– Norman Vincent Peale

Christmas waves a magic wand over this world, and behold, everything is softer and more beautiful. – Norman Vincent Peale

I wish we could put up some of the Christmas spirit in jars and open a jar of it every month.
– Harlan Miller

Perhaps the best Yuletide decoration is being wreathed in smiles.
– Author Unknown

When we recall Christmas past, we usually find that the simplest things — not the great occasions — give off the greatest glow of happiness.
– Bob Hope

Mankind is a great, an immense family. This is proved by what we feel in our hearts at Christmas.
– Pope John XXIII

Christmas is not a time or a season but a state of mind. To cherish peace and good will, to be plenteous in mercy, is to have the real spirit of Christmas.
– Calvin Coolidge, 1927

Like snowflakes, my Christmas memories gather and dance — each beautiful, unique and too soon gone.
– Deborah Whipp

Like snowflakes, my Christmas memories gather and dance — each beautiful, unique and too soon gone. – Deborah Whipp

Keep your Christmas-heart open all the year round.
– Jessica Archmint

Christmas Marketing Quotes

“Christmas doesn't come from a store, maybe Christmas perhaps means a little bit more....”  - Dr. Seuss, How the Grinch Stole Christmas!From a commercial point of view, if Christmas did not exist it would be necessary to invent it.
– Katharine Whitehorn

The Christmas season has come to mean the period when the public plays Santa Claus to the merchants.
– John Andrew Holmes

The message of Christmas is that the visible material world is bound to the invisible spiritual world.
– Author Unknown

“Christmas doesn’t come from a store, maybe Christmas perhaps means a little bit more….”
– Dr. Seuss, How the Grinch Stole Christmas!

Christmas Tree Quotes

The best Christmas trees come very close to exceeding nature.
– Andy Rooney

He who has not Christmas in his heart will never find it under a tree.
– Roy L. Smith

Funny Christmas Quotes

The one thing women don’t want to find in their stockings on Christmas morning is their husband.
– Joan Rivers

Santa is very jolly because he knows where all the bad girls live.
– George Carlin

Santa is jolly because he knows where all the bad girls live

A lovely thing about Christmas is that it’s compulsory, like a thunderstorm, and we all go through it together.
– Garrison Keillor, Leaving Home

The worst gift is a fruitcake. There is only one fruitcake in the entire world, and people keep sending it to each other.
– Johnny Carson

Three phrases that sum up Christmas are: Peace on Earth, Goodwill to Men, and Batteries not Included.
– Author Unknown

What I don’t like about office Christmas parties is looking for a job the next day.
– Phyllis Diller

Santa Quotes

Believe in love. Believe in magic. Hell, believe in Santa Clause. Believe in others. Believe in yourself. Believe in your dreams. If you don’t, who will?
– Jon Bon Jovi

Believe in love. Believe in magic. Hell, believe in Santa Clause. Believe in others. Believe in yourself. Believe in your dreams. If you don't, who will? - Jon Bon Jovi

There you have it! My best Christmas quotes for business and clients!

Watch Out Great Marketing Tools and Resources Ahead

Marketing For Authors – Grow Your Email List

Marketing For Authors - Grow Your Email ListIf you are a writer who wants to sell more books, this is my #1 marketing tip for authors…grow your email list!

All of us struggle with some aspect of marketing and mostly I hear that authors want to stay behind their computers, tip-tap typing away and not having to worry about marketing their books. If you are that type of writer, this post is for you! Many of the email marketing tips that I am going to give you are “set it and forget it” strategies that you can simply make a part of your business and stop having to keep reinventing the wheel.

#1 Tip – Have a free offer or lead magnet

There are still few people out there on the internet who are willing to sign up with their email address for a “newsletter”, but most of us are not all that interested in getting another newsletter. Instead we are playing the “What’s In It For Me Channel” in our heads and we want something of value in exchange for our email address.

For nonfiction authors this is super easy, you can give a free report away that has the same content or theme as your book.

For fiction authors, this is actually even easier! Remember that your readers are voracious and curious about the characters and worlds you have developed. For example, if you wrote Hunger Games you could give your readers an “official” map of Panem. Anything that makes them feel like they are getting to go behind the scenes is great!

Note: Any of the email providers will allow you to send out a digital file when someone signs up for your list. If you are brand new I recommend and if you are serious about doing marketing on the internet I recommend Infusionsoft paired with LeadPages.

#2 Tip – Send a weekly or biweekly broadcast email

So now you have started growing your list and anxiety will set in. How often do you have to come up with something to send these people?

If you are truly a schmoe, you could send them something only when you are launching a book. That really warms the cockles of their hearts to know that the only time you want to talk to them is when you are asking them to support you.

On the other hand, almost no one wants to hear from you on a daily basis. So we are somewhere between every couple of years and every day. I would say definitely at least every other week if not every week. This is enough to keep them interested and they won’t forget you!

#3 Tip – Have an autoresponder or “drip” series after they sign up

Yay! You got someone to sign up for your list…whoo whoo. Now what? If you are trying to build relationships, it probably is a good idea to email them a series of autoresponders or a drip campaign for the next few weeks, every few days. This will help to cement your new relationship.

Just make sure that it is relevant to the initial offer that they signed up for!

#4 Tip – Ask them to sign up on your social media accounts!

It is really easy to make a banner that is clickable on Facebook and Google Plus that provides your free offer. On Twitter and Instagram you can include your free offer in your website link and on LinkedIn, you can include your offer in your description.

Remember, your number one goal is to get people into your database so every time they come to your social, they should be able to sign up!

Clickable Link On Facebook

#5 Tip – Have more than one free offer!

As you are in business longer and have more assets to share, it is really good to offer more than one Free lead magnet. Think about Saturday morning in those huge discount store. As you walk around you get offered a variety of different items to sample and you probably pick and choose amongst your favorites.

Not everyone will like the same kind of free offer so it is worth offering a variety in order to get the most signups possible!

Free offer examples

Well that is a good start on email marketing for authors. You will be surprised how easy it is to grow your list when you really start making it a priority.

Watch Out Great Marketing Tools and Resources Ahead

Feels Good Affiliate Marketing Overview and Tools That I Use

Feels Good Affiliate Marketing And Tools I Use

Today’s post is going to out to Kir mostly and a teeny bit for Sean who have questions about affiliate marketing or how to sell their own products on their websites!


I titled this post “feels good” affiliate marketing because I really believe that you can either have an income or supplement your income with selling products that you believe in and use every day. That said, I have done this multiple times over the years half heartedly and had between AMAZING (promoting Infusionsoft actively) to meh, promoting a whole bunch of different things randomly.

With that in mind, here is my take on Affiliate Marketing and how it can be done with elegance and grace!

What Do You Use Every Day?

The one way I find affiliate products to post easily is to check on every type of product I use day-to-day to see if they have an affiliate program. The easiest way to find them is to go to the bottom of the page and see if they have an “affiliate” link. For an easy way to see this, GoDaddy has a link at the bottom of their page directly to their affiliate program.

Godaddy affiliate program

The other thing you can do is check and see if any of the things you log into have a referral link inside your account. I didn’t even have to ask lead pages to join their program, they give everyone a link in their account info!

Finding Affiliate Products

Complying with the FTC Rules

FTC Disclosure on TwitterOne thing to realize is that you have to disclose that you are selling something when you promote an affiliate offer. Just this week, a ruling came down that said if you are posting a tweet directly to an affiliate link, you need to indicate that is to an advertisement.

As you can see in this Twitter post, it is super easy to include an (ad) or (spon) – for sponsored – designation. Of course I am not a lawyer (so check with one if you have a question), but it does seem that as long as your intention is not to rip people off, and you disclose on your site or in your posts that it is an affiliate link, you will be okay!

Making Affiliate Marketing Videos

My first step when promoting a product is to make a video showing the features and benefits. This doesn’t have to beautiful or perfect, in fact it will be better if it isn’t perfect. Think about it, we all hate to watch commercials (Tivo built a whole company around the fact that you could fast forward through the commercials).

Once you have some videos that you can use to show why YOU love that product, you can put them on a web page that helps to sell the product or service even more, like on our Infusionsoft affiliate marketing recommendation page.

BRILLIANT For Sharing Affiliate Links (or sell your stuff)

The last thing I want to talk about is the little picture links below. Seriously, I have spent A LOT of time searching the internet for a way to make easy tables that I could put affiliate links into. The problem was making them look nice and then you would have to manage all those links and if you had a change you would have to go back and change them all individually.

This solution comes from the world of the craft girls. They are selling machines and they use this InLinkz program to make sharing affiliate links easy peasy!