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How To Recruit New Volunteers For Your Non Profit | Non Profit Marketing

September 4, 2015 By Tara Jacobsen

How To Recruit New Volunteers For Your Non Profit | Non Profit Marketing

This post is for my pals at the Colorado House Rabbit Society. My daughter and I volunteer there and just recently the gal in charge sent out a call for help. Many of the college kids who had been helping had gone back to school and they were really low on volunteers to help with […]

77 Inspirational John Wooden Quotes For Business

September 1, 2015 By Tara Jacobsen

John Wooden Inspirational Business and Sports Quotes

John Wooden was a UCLA basketball coach, winning 10 championships in 12 years. The neatest thing about Mr. Wooden was that he thought that having a good character off court was as important as playing basketball well. These are selected John Wooden business quotes that are particularly helpful for business people. It is amazing how relevant […]

Getting Things Done - Going From Big Ideas To Little Projects

August 29, 2015 By Tara Jacobsen

Getting Things Done - Going From Big Ideas To Little Projects

I am a creative GENIUS marketing-wise. I can come up with a MILLION big ideas (okay maybe only hundreds of ideas), and now I have a system of capturing them so they don't get lost... Getting Things Done - Start An Ideas List Today. But what's next? How do I take all of those wicked […]

Real Estate Marketing - How To Write A Perfect Listing Blog Post

August 26, 2015 By Tara Jacobsen

Realtor Marketing – How To Write A Perfect Listing Blog Post

Writing a perfect listing blog post should accomplish a few things including 1) making your seller happy, 2) increasing your digital footprint in your marketplace and 3) increasing your blog content. We will look at all these reasons today and go over what needs to happen to have that perfect listing blog post! Reason For […]

What Do You Do With A Wicked Good Idea?

August 21, 2015 By Tara Jacobsen

What Do You Do With A Wicked Good Idea

We have to talk about something really serious today because I am grumpy. I have been getting a lot of feedback lately that is not complimentary about all my great ideas. Somehow having lots of ideas has been turned into a bad thing or a chore. In fact, I have been hearing that people have […]

Getting Things Done - Start An Ideas List Today

August 18, 2015 By Tara Jacobsen

Getting Things Done - Start An Ideas List Today

If you are creative, bright, and smart, you probably have A LOT of ideas of things that you COULD do! And maybe you even have the written down on sticky notes or even in a notebook somewheres. Or you spend time in the shower, figuring out new business concepts and plans in your head. Or […]

Tips For Starting A Lifestyle Blog... 6 Steps To Finding Your Niche

August 11, 2015 By Tara Jacobsen

Tips For Starting A Lifestyle Blog... 6 Steps To Finding Your Niche ... Thinking about starting a lifestyle blog? These niche marketing tips & ideas will help you get started the right way! If you are thinking, “how can I start lifestyle blogging” you will enjoy this logical progression from a big, giant, hard to rank for keyword to something smaller that you can dominate easily!

A lifestyle blog  is all about writing, taking pictures and videoing what you know. That is maybe the neatest thing, that you are just really doing what you do anyways and then documenting it. Here are my top tips and ideas for starting your lifestyle blog. I have started doing a lifestyle blog over at […]

Where Did All Your Time Go? A Time Management Tip For The Chronically Busy

August 5, 2015 By Tara Jacobsen

Where Did All Your Time Go? A Time Management Tip For The Chronically Busy

If you are alive today you are feeling stressed out and busy! When I was young I can remember a time when a phone call was a big deal, we all jumped up to yell "I got it" and ran to the phone. Today a phone call comes from your pocket and you probably are […]

Niche Marketing - Can you have two niches?

July 27, 2015 By Tara Jacobsen

Niche Marketing - Can You Have Two Niches?

Niche marketing has changed over the years. Back in the day we were told we could have hundreds of niches with all different anonymous logins and build an empire that could span the online universe. Today though, with Google cracking down on spam sites and social needing a face to put to a name, is […]

Copywriting Tips - What Are Your Customers Words?

July 14, 2015 By Tara Jacobsen

In your business you probably have some kind of vernacular or "right" words that are used to describe what you do. But in copywriting to attract attention and sales, you need to know the words that your customers are using to describe that product or service. For example, a financial planner may talk frequently about […]

Women Niche Marketing Examples - Yes Everyone Has A Niche!

July 8, 2015 By Tara Jacobsen

The Bunny Chick - Niche Website

Niche marketing is bandied about as a term A LOT in my world. Back in the bad-old-days of SEO there were scads of "niche sites" where people would just call themselves an expert and the post 25 articles about a specific topic and BAM, they could grow a niche email list. Well the times they […]

How To Refer Affiliate Products Ethically For Service Professionals

June 24, 2015 By Tara Jacobsen

How To Refer Affiliate Products Ethically For Service Professionals

updated 4/17/2018 If you are a service professional doing authority marketing you may be in a quandary about how to ethically refer people to affiliate programs where you might get a cut of the action. For those of you just getting started with this idea, many companies use "affiliate partners" to sell their products or […]

So You Want To Sell To Real Estate Agents...Get In Line!

May 12, 2015 By Tara Jacobsen

So You Want To Send To Realtors...Get In Line

There are hundreds of types of businesses who want to sell to real estate agents. Some of them are GREAT and really would provide a value and some are just trying to pick "low hanging fruit". Your success with converting this coveted profession will probably depend on your motivation and how much value you can […]

Content Marketing For Authors

April 28, 2015 By Tara Jacobsen

Content Marketing For Authors

As I was launching my last book, Rainmaker Real Estate Agent, I made a WHOLE bunch of content that would sort of "swirl" around and help drive traffic to that book. It is working since the book currently ranks highly on Amazon for all my real estate categories and sales are climbing. Today I thought […]

Targeting Learning Styles In Your Online Courses

April 13, 2015 By Tara Jacobsen

Terrific Twitter Event Marketing Mini Course

Today's post is about remembering that everyone doesn't learn the way that you do and that you need to be mindful of the learning styles you use in your online courses! There are three types of learning styles, Visual, Auditory and Kinesthetic. Generally everyone has a primary means of learning that falls into one of […]

Get Over Your Fear And Build Your Email Newsletter List

April 10, 2015 By Tara Jacobsen

Get Over Your Fear And Build Your Newsletter List

Did you ever hear something so much that you kind of rebelled against it? I have been hearing for years that "the money is in the list"...your email newsletter list that is! And I have a list. It is about 5,000 people right now, people who are extremely loyal and fun to talk to! They […]

5 Event Marketing Tips Using Public Relations

April 7, 2015 By Tara Jacobsen

5 Event Marketing Tips Using Public Relations

Public relations and marketing are definitely sisters in the truest sense of the word now. In the past marketing was focused on getting sales through paid means like bus benches, buying ads in magazines and billboards. Public relations, on the other hand, was about getting unpaid endorsements from media sources like magazines and television. If […]

How To Research Categories, Sales Rank & Keywords For Amazon Kindle Sales | Author Marketing

March 6, 2015 By Tara Jacobsen

How To Research Categories, Sales Rank & Keywords For Amazon Kindle Sales | Author Marketing

Author marketing is actually kind of fun. It allows me to take all the bits from other kinds of marketing that I already understand and put them together to make a brand new form that helps with book sales. Today we are going to be talking about doing research for your Kindle eBooks for sale […]

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Tara Jacobsen - Marketing Speaker

Welcome!

I’ve been a marketing pro since 1999 and have worked online full-time since 2008, helping thousands of entrepreneurs, bloggers, Etsy sellers, and creatives grow their businesses. With a psychology degree from Kent State, decades of hands-on experience, and a deep love for teaching practical strategies, everything I share comes from real-world testing - not theory. My goal is simple: give you proven tools, clear guidance, and honest advice so you can build a business that actually works!

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