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Customer Demographics For Social Media

September 11, 2018 By Tara Jacobsen

Customer Demographics For Social Media... Knowing Customer Demographics data for the different social media channels can help smart small business people decide where to spend their marketing dollars. Source for social media usage by age range, total numbers o users and some insights on how to use each channel to reach the proper age range.

Knowing Customer Demographics data for the different social media channels can help smart small business people decide where to spend their marketing dollars. Source for social media usage by age range, total numbers o users and some insights on how to use each channel to reach the proper age range. I have included relevant dates […]

3 Tailwind Tools I Use To Automate My Pinterest

September 10, 2018 By Tara Jacobsen

3 Tailwind Tools I Use To Automate My Pinterest... Doing social media is super time consuming and boring. Luckily Tailwind for Pinterest has our backs and has made a set of tools that help to automate the whole process with just a wee bit of work!

Doing social media is super time consuming and boring. Luckily Tailwind for Pinterest has our backs and has made a set of tools that help to automate the whole process with just a wee bit of work! Here are my favorites, most practical to the most amazing freaking thing ever (with actual results shown)! This […]

My Favorite (Free) Tool For Organizing My Etsy SEO Keywords! Airtable

September 6, 2018 By Tara Jacobsen

My Favorite (Free) Tool For Organizing My Etsy SEO Keywords! As an Etsy seller I do a lot of keyword research, but organizing all those Etsy SEO keywords and phrases was really getting me down. And then I found the most amazing free tool to use for keeping track of them! Here are my best tips and tricks for organizing my Etsy SEO Keywords!

As an Etsy seller I do a lot of keyword research, but organizing all those Etsy SEO keywords and phrases was really getting me down. And then I found the most amazing free tool to use for keeping track of them! Here are my best tips and tricks for organizing my Etsy SEO Keywords! I […]

Etsy SEO For Tshirt Sellers

August 30, 2018 By Tara Jacobsen

Etsy SEO For Tshirt Sellers..Etsy SEO for tshirt sellers may be a little different than it is in other places. If you are used to selling on pure tee shirt sites you might not be aware of all the nuances you can use with Etsy! Here are my best tips and ideas for rocking your Etsy SEO!

Etsy SEO for tshirt sellers may be a little different than it is in other places. If you are used to selling on pure tee shirt sites you might not be aware of all the nuances you can use with Etsy! Here are my best tips and ideas for rocking your Etsy SEO! Additional Resource […]

Etsy SEO For Handmade Jewelry Sellers

August 27, 2018 By Tara Jacobsen

Etsy SEO For Jewelry Makers...As a handmade jewelry seller on Etsy you know the competition is fierce! Having the right Etsy SEO including keywords in your listing and tags is the only way you are going stand out in the sea of other products on there!

As a handmade jewelry seller on Etsy you know the competition is fierce! Having the right Etsy SEO including keywords in your listing and tags is the only way you are going stand out in the sea of other products on there! Today we are going to be SEO'ing a bracelet from Yolande Webster of […]

How I Used $13.91 Props From The Dollar Store To Take Creative Digital Product Photography

August 16, 2018 By Tara Jacobsen

How I Used $13.91 Props From The Dollar Store To Take Creative Digital Product Photography... As a digital product creator it can sometimes be hard to find cute ways to style my products for selling on Etsy, Shopify or even on my own site. I am going to show you how to use $13.91 worth of products from the dollar store to make creative, fun and colorful digital product pictures!

As a digital product creator it can sometimes be hard to find cute ways to style my products for selling on Etsy, Shopify or even on my own site. I am going to show you how to use $13.91 worth of products from the dollar store to make creative, fun and colorful digital product pictures! […]

How To Get More Views On Your Real Estate Blog & Videos By Talking About "Popular" Topics

August 1, 2018 By Tara Jacobsen

How To Get More Views On Your Real Estate Blog & Videos By Talking About "Popular" Topics... There area million posts out there about how to game the system and get more views. Or how to use social media to drive traffic, or how to grow your subscribers. But I found that the really "secret" way to get more views on your real estate blog or videos was much more basic and started right at the beginning with picking something popular in the world to talk about in the first place! Here are my best tips and ideas for picking popular real estate topics right from the start!

There area million posts out there about how to game the system and get more views. Or how to use social media to drive traffic, or how to grow your subscribers. But I found that the really "secret" way to get more views on your real estate blog or videos was much more basic and […]

How To Avoid Problems With Marvel Comics and Star Wars For Etsy Sellers

July 25, 2018 By Tara Jacobsen

How To Avoid Problems With Marvel Comics and Star Wars For Etsy Sellers... If you are an Etsy seller and want to avoid getting your shop shut down, you need to know the "rules" of using Marvel Comics and Star Wars characters in your products. This post will break down things to be aware of, what you can and can't do and how to use your titles and tags to get found for these types of products.

If you are an Etsy seller and want to avoid getting your shop shut down, you need to know the "rules" of using Marvel Comics and Star Wars characters in your products. This post will break down things to be aware of, what you can and can't do and how to use your titles and […]

Super Creative Referral Program Tips and Ideas

July 19, 2018 By Tara Jacobsen

Super Creative Referral Program Tips and Ideas... Whether you are a shop keeper, real estate agent, direct salesperson or service professional, having a referral program can be one of the easiest ways to get new business. Functionally, a referral is someone who already has a good feeling about working with or buying from you because someone recommended you, making the sale much easier! This post will walk you though all kinds of tips and ideas for setting up your own referral program!

Whether you are a shop keeper, real estate agent, direct salesperson or service professional, having a referral program can be one of the easiest ways to get new business. Functionally, a referral is someone who already has a good feeling about working with or buying from you because someone recommended you, making the sale much […]

100 Ways To Name Your Course, Product, Webinar or Giveaway

July 11, 2018 By Tara Jacobsen

100 Ways To Name Your Course, Product, Webinar or Giveaway... Looking for how to name your course? I have compiled this list of things to name your products, courses or webinars so that we can pick a good one and then move on to creating content and making a great learning experience for our fans. All my best tips & ideas for what to name your products!

Looking for how to name your course? I have compiled this list of things to name your products, courses or webinars so that we can pick a good one and then move on to creating content and making a great learning experience for our fans. All my best tips & ideas for what to name […]

How To Use Multiple Listings To Rank For Different Etsy SEO Keywords

June 27, 2018 By Tara Jacobsen

How To Use Multiple Listings To Rank For Different Etsy SEO Keywords... If you are a handmade, digital or supplies Etsy seller, you have such a unique opportunity to use multiple listings of the same product to rank for different keywords in your Etsy SEO and product photography... let me explain!

If you are a handmade, digital or supplies Etsy seller, you have such a unique opportunity to use multiple listings of the same product to rank for different keywords in your Etsy SEO and product photography... let me explain! This shop, Portland Leather, is the king of doing this kind of product marketing.. They sell […]

What Is The Lifetime Value of Focusing On First Time Homebuyers? - Real Estate Marketing

June 20, 2018 By Tara Jacobsen

What Is The Lifetime Value of Focusing On First Time Homebuyers - Real Estate Marketing... Some real estate agents love first time homebuyers and some hate them, but what if you knew that you could make commissions for years from these sweet little clients? Would you like them more then? Hang onto your hats as we talk about tips and ideas for marketing for first time home buyers!

Some real estate agents love first time homebuyers and some hate them, but what if you knew that you could make commissions for years from these sweet little clients? Would you like them more then? Hang onto your hats as we talk about tips and ideas for marketing for first time home buyers! What Is […]

How To Do A Back To School Marketing Campaign

June 13, 2018 By Tara Jacobsen

How To Do A Back To School Sale Marketing Campaign... In my never ending quest to capitalize on the great marketing holidays throughout the year, today we are going to be talking about how to do a back to school marketing campaign!

Back to school is a shopping time! Make sure you are capitalizing on a great opportunity to get your marketing campaign up & running in time to make some sales. In my never ending quest to capitalize on the great marketing holidays throughout the year, today we are going to be talking about how to […]

How To Create An Amazing 4th of July Marketing Campaign (Independence Day)

June 6, 2018 By Tara Jacobsen

How To Create An Amazing 4th of July Marketing Campaign (Independence Day) All kinds of tips and ideas for how to do effective marketing campaigns for the 4th of July holiday. From graphics to social media, themes to videos, there is a little bit here for everyone to use to promote their small business.

All kinds of creative tips and ideas for how to do effective marketing campaigns for the 4th of July holiday. From graphics to social media, themes to videos, there is a little bit here for everyone to use to promote their small business. please note :: I often recommend resources, some I receive an affiliate […]

Choosing Your Lifestyle Blog Topics and Categories for Affiliate Marketing

May 23, 2018 By Tara Jacobsen

Choosing Your Lifestyle Blog Topics and Categories for Affiliate Marketing... If you are setting a blog or website to do affiliate marketing the very first step is figuring out an overarching topic for your blog and then how you work down to each of the internal categories that you are going to use on your site and then the kinds of posts that you are going to write.

If you are setting a blog or website to do affiliate marketing the very first step is figuring out an overarching topic for your blog and then how you work down to each of the internal categories that you are going to use on your site and then the kinds of posts that you are […]

Trademark and Copyright - Intellectual Property (IP) For Etsy Sellers

May 15, 2018 By Tara Jacobsen

Trademark and Copyright - Intellectual Property (IP) For Etsy Sellers... As an Etsy shop owner IP (Intellectual Property) is a big deal. Whether you are trying to protect your own ideas or worrying about whether you are going to get in trouble for using someone else's, it is definitely a thing that most of us creatives don't know enough about.

As an Etsy shop owner IP (Intellectual Property) is a big deal. Whether you are trying to protect your own ideas or worrying about whether you are going to get in trouble for using someone else's, it is definitely a thing that most of us creatives don't know enough about. It can be so frustrating […]

How To Make Money As A Multi Passionate Entrepreneur

May 8, 2018 By Tara Jacobsen

How To Make Money As A Multi Passionate Entrepreneur... I am always pleasantly surprised when one of my readers says she already has a whole bunch of different parts of her business (in real life terms this means that she is a multi-passionate entrepreneur). But most of my peeps have no idea how to make money from all that attention they get for all the different parts of their businesses!

I am always pleasantly surprised when one of my readers says she already has a whole bunch of different parts of her business (in real life terms this means that she is a multi-passionate entrepreneur). But most of my peeps have no idea how to make money from all that attention they get for all […]

5 Creative Ideas To Increase Your Etsy Shop Sales

April 13, 2018 By Tara Jacobsen

5 Creative Ideas To Increase Your Etsy Shop Sales... If you are trying to increase sales in your Etsy shop, there are a million standard ideas, do promoted posts, list more, etc. But what about some out of the box ideas to get more sales?

If you are trying to increase sales in your Etsy shop, there are a million standard ideas, do promoted posts, list more, etc. But what about some out of the box ideas to get more sales? Here are 5 different ways you can make more sales! SEO Your Posts So They Show Up In Google […]

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Tara Jacobsen - Marketing Speaker

Welcome!

I’ve been a marketing pro since 1999 and have worked online full-time since 2008, helping thousands of entrepreneurs, bloggers, Etsy sellers, and creatives grow their businesses. With a psychology degree from Kent State, decades of hands-on experience, and a deep love for teaching practical strategies, everything I share comes from real-world testing - not theory. My goal is simple: give you proven tools, clear guidance, and honest advice so you can build a business that actually works!

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