Tara Jacobsen

I love marketing and thinking of great ways to help people get more oomph for their efforts. Whether you want to know about niche marketing or branding or recommended vendors, stop back often to see some great ideas!

PS send me an email if you would like to see an industy featured or if you have a business that you would like to brainstorm about. Each month I will feature one small business owner for FREE!

Feeling the summer slowdown in your wallet? Girl, same! But August doesn’t have to be the awkward in-between month when your income takes a vacation. It’s actually the PERFECT time to hustle smart, get creative, and line those pockets before Q4 hits like a freight train. Whether you’re crafty, chatty, techy, or just ready to …

So you’re sitting at your kitchen table, coffee in one hand, phone in the other, scrolling past post after post of someone who seems to already be doing EXACTLY what you had in mind. Sound familiar? That deflating little voice in your head says, “Why bother? It’s all been done!” But here’s the deal, my …

Ever find yourself sitting at your desk, staring at a folder full of Canva templates, worksheets, or planners you’ve created over the years and thinking, “There HAS to be a way to make money from this?” Well, friend, the answer is a loud, resounding YES! If you’re a woman with experience – whether in business, …

Here’s the thing about creative people – we don’t exactly fit in traditional productivity boxes. While some folks thrive on planners and strict schedules, our brains are busy choreographing a ballet of business ideas, color palettes, new crafts to try, and “Wait, did I remember to switch the laundry?” Now, I look like an organized …

Let’s just say it – I am so over the idea that you have to be an on-camera, dancing, selfie-loving extrovert to succeed in digital marketing. NOPE. Not even a little bit true! If the thought of filming a lip-sync TikTok makes you want to crawl under a blanket and stay there for eternity, you …

Thanksgiving might seem like the calm before the Black Friday storm, but let me tell you—this humble little holiday has some major marketing power. In fact, my Thanksgiving-related blog posts always get surprising traffic spikes, which tells me one thing: people LOVE this holiday, and they’re out there searching for ideas, inspo, and deals! So …

Let me just say it – I have a bone to pick with coaches who tell people not to turn their hobbies into businesses because it will “ruin the joy.” Ugh, really?! Listen, I don’t know about you, but I’d rather be elbow-deep in something I actually enjoy than stuck doing soul-sucking work for someone …

Okay, real talk: I used to chase keywords like a toddler with a butterfly net. I’d stuff blog posts with “perfect phrases,” do all the checklist-y SEO things, and STILL hear crickets. Then one day, I said “forget it” – well, maybe not in those exact words – and started writing the kinds of posts …

If you’ve ever bought a fancy planner with high hopes – only to abandon it a week later under a pile of laundry and snack wrappers – girl, same. Time management isn’t one-size-fits-all, and frankly, most systems feel like they were made for robots, not real-life women juggling clients, creativity, and carpool! So what if …