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11 Spooky Halloween Stories in the Public Domain (That Are Totally Free to Use!)

August 5, 2025 By Tara Jacobsen

11 Spooky Halloween Stories in the Public Domain (That Are Totally Free to Use!)

When spooky season rolls around, I am 1000% here for it - skeleton earrings on, PSL in hand, and vintage horror stories queued up. But here's the thing: you don't need to spend a dime to enjoy some hauntingly good Halloween vibes! These classic tales of terror are ALL in the public domain, which means […]

11 Smart Ways to Figure Out What Your Audience Will Actually Buy (Using AI!)

August 2, 2025 By Tara Jacobsen

11 Smart Ways to Figure Out What Your Audience Will Actually Buy (Using AI!)

Ever feel like you’re throwing spaghetti at the wall when it comes to creating products or offers? You post something, you get crickets... or maybe a few polite likes from your Aunt Betty. But what actually makes your audience click that “BUY” button? Well, good news: you don’t need to become a mind reader. You […]

How I Use AI to Conquer Admin Chaos (So I Can Be My Silly, Sparkly Self Again)

July 31, 2025 By Tara Jacobsen

AI Magic Tricks for Small Biz Admin Tasks You Hate

You know those tasks in your business that make you groan out loud? Yep, the ones that sit on your to-do list glaring at you like, "Hey bestie, you gonna ignore me again today?" For me, it was sorting email responses into neat little categories. Honestly? I’d rather alphabetize glitter jars while blindfolded. BUT - […]

17 Crafting Niches That Do Really Well on Etsy and Pinterest

July 30, 2025 By Tara Jacobsen

17 Crafting Niches That Do Really Well on Etsy and Pinterest (with Tips to Actually Make Money Doing Them!)

If you’re a creative soul dreaming of turning your passion into profit, Etsy and Pinterest can be your power couple - one sells your products, the other sells the dream of your products. But here’s the catch: loving a craft isn’t enough to guarantee sales...sigh. You need to know what actually works in the market […]

How To Become An AI-Powered Freelancer: 20 Genius Gigs To Try Right Now

July 28, 2025 By Tara Jacobsen

How To Become An AI-Powered Freelancer: 20 Genius Gigs To Try Right Now

There has never been a better time to dive into freelance work. Thanks to AI, you can now do incredible, highly tailored work for clients - even across industries you’ve never personally worked in. Whether you're a total newbie or a seasoned marketing maven, setting up a dedicated AI chat for each client means you […]

How To Make Eye-Catching Art Mockups with Canva & Creative Fabrica

July 27, 2025 By Tara Jacobsen

How To Make Eye-Catching Art Mockups with Canva & Creative Fabrica

So, you’ve got some artwork you’re dying to show off, huh? Maybe you’re selling on Etsy, maybe you’ve gone full-on POD (print on demand), or maybe you just want to make your art look extra-fancy for social media. Either way - MOCKUPS are your new besty. And guess what? I’m about to show you how […]

Artist Marketing Meets Pattern Maker Repper!

July 23, 2025 By Tara Jacobsen

Artist Marketing Meets Pattern Maker Repper!

Let me tell you a little story... I sat down with my iced coffee, stared at my latest mermaid cowgirl masterpiece (I mean, yeehaw and splash-splash all in one?!), and asked myself: How do I get more marketing eyeballs on this beauty without turning into a used car salesman? Enter: Repper. AKA my new favorite […]

9 Cozy & Clever Ways to Make Money This October (Without Going Batty)

July 21, 2025 By Tara Jacobsen

11 Cozy & Clever Ways to Make Money This October (Without Going Batty)

Ahhh October. The air gets crisp, the leaves crunch underfoot, and everything smells like cinnamon and POSSIBILITY. Personally, I’ve always had a soft spot for this month - and not just because it’s my birthday month (October 29th if you’re curious, which basically means I celebrated three parties growing up: the school costume day, Halloween […]

9 Easy Money Saving Ways to Use AI For Your Small Biz Marketing

July 20, 2025 By Tara Jacobsen

9 Easy Money Saving Ways to Use AI For Your Small Biz Marketing

Marketing your small biz can feel like you're juggling flaming swords while riding a unicycle... on a tightrope. Between planning content, engaging with customers, analyzing data, and somehow managing to run your actual business? Yikes. But here's the GOOD news: AI is basically the marketing assistant you didn’t know you could afford! It’s fast, it’s […]

7 New Work From Home Jobs You Can Do if You Become an AI Pro

July 19, 2025 By Tara Jacobsen

7 New Work-From-Home Jobs You Can Do if You Become an AI Pro

So you’ve seen what AI is disrupting - but now let’s talk about what AI is opening up. Because while some doors are closing (or creaking loudly), others are swinging wide open with neon signs saying, "Hey woman, come in here and get paid!" Now listen, you don’t have to be a Silicon Valley genius […]

What Time to Start Marketing for Black Friday

July 18, 2025 By Tara Jacobsen

What Time to Start Marketing for Black Friday

Okay, let’s talk about the Big One. Black Friday. It’s not just a shopping day - it’s basically the Super Bowl for marketers. And spoiler alert: if you’re waiting until Thanksgiving to start thinking about it, you’ve already missed the first half! Black Friday is where dreams (and Q4 goals) are made, but only if […]

How To Use AI To Modify Your Own Blog Images For Pinterest

July 14, 2025 By Tara Jacobsen

How To Use AI To Modify Your Own Blog Images For Pinterest

Okay, so you know how Pinterest wants us to keep churning out Fresh Pins like we’re a content factory run by highly caffeinated elves? But here’s the catch, they’re not just asking for new blog posts. Nope. They’re saying even old posts with new images can ride that Pinterest wave again (Bless!) Thanks to Tailwind’s […]

How To Start An AI-Based Side Hustle

July 13, 2025 By Tara Jacobsen

How To Start An AI-Based Side Hustle

AI isn’t just for Silicon Valley coders or 20-somethings who live on Red Bull and Reddit. Nope - AI can be your secret weapon for building a smart, sustainable side hustle that fits your life, your schedule, and yes, your real skill set. Whether you're a coach, crafter, consultant, or just curious - AI is […]

7 Work-From-Home Gigs You Might Want to Rethink (Thanks to AI)

July 7, 2025 By Tara Jacobsen

7 Work-From-Home Gigs You Might Want to Rethink (Thanks to AI)

There was a time when freelance writing or running a blog was THE dream. You could sip coffee in your pajamas, type out a few brilliant thoughts, and boom - money. But with the rise of AI tools, the work-from-home landscape is changing. Fast! Now, before we go full-on panic mode, let me be super […]

Fall Back Into Profit: September Side Hustles That Actually Work

July 5, 2025 By Tara Jacobsen

How to Make Money in September

September’s here, and you know what that means - it’s PRIME TIME to get your money goals back on track after the summer slowdown. Whether you’re saving for something big, trying to pay off debt, or just want a little extra wiggle room in your budget, now’s the perfect moment to dive into a side […]

9 Money‑Making Side Hustles for People Who Like Animals

July 4, 2025 By Tara Jacobsen

9 Money‑Making Side Hustles for People Who Like Animals

Hey animal-lover friend! You adore our furry pals and want to make a little extra cash? Whether you're cuddling pups, baking treats, or sharing your expertise online, there's a side hustle here with your name on it. These nine animal-centric ideas aren’t just work - they’re pure joy. Let’s dive in! 1. Pet Sitting Services: […]

11 Ways Real Estate Agents Can Use AI to Analyze Market Trends

June 30, 2025 By Tara Jacobsen

11 Ways Real Estate Agents Can Use AI to Analyze Market Trends

Let me take you back to the bad old days. I used to do CMAs like a cavewoman - literally printing out MLS sheets, squinting at pixelated maps, and driving around neighborhoods hoping my gut instinct was good enough to help a client price their home right. It was chaos! And don’t get me started […]

When to Start Your Christmas Marketing: A Timeline for Makers, Bloggers & Online Sellers

June 27, 2025 By Tara Jacobsen

When to Start Your Christmas Marketing: A Timeline for Makers, Bloggers & Online Sellers

If you've ever felt like you're just getting into fall and suddenly Christmas explodes all over your feed—girl, SAME! As a proud Seasonal Queen, I’ve been there. But after years of riding the waves of seasonal traffic, here's the hard truth: if you’re marketing Christmas in November, you’ve already missed half the sleigh ride! Seasonal […]

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Tara Jacobsen - Marketing Speaker

Welcome!

I’ve been a marketing pro since 1999 and have worked online full-time since 2008, helping thousands of entrepreneurs, bloggers, Etsy sellers, and creatives grow their businesses. With a psychology degree from Kent State, decades of hands-on experience, and a deep love for teaching practical strategies, everything I share comes from real-world testing - not theory. My goal is simple: give you proven tools, clear guidance, and honest advice so you can build a business that actually works!

More about me

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