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The Ultimate Aesthetic Core Color Palette Guide

August 25, 2025 By Tara Jacobsen

The Ultimate Aesthetic Core Color Palette Guide

If you’ve ever tried to create content, brand your products, or update your shop listings and felt totally overwhelmed by the color choices - this one’s for you! This post is the grand finale in our aesthetics series, and honestly? It might be the most fun one yet. Because color is everything when it comes […]

How to Rebrand Your Products Using Aesthetics (Even If You’re Not Trendy)

August 21, 2025 By Tara Jacobsen

How to Rebrand Your Products Using Aesthetics (Even If You’re Not Trendy)

So you just found out what goblincore is, huh? SAME. And listen, if you're anything like me, you've probably been creating beautiful, functional, wildly inspired products for YEARS without worrying about whether your brand fit a "vibe." But let me tell you - this whole aesthetic trend? It's more than just cute outfits and dreamy […]

How to Use Pinclicks to Spy on Your Pinterest Keyword Strengths

August 20, 2025 By Tara Jacobsen

How to Use Pinclicks to Spy on Your Pinterest Keyword Strengths

Today I’ve got a spicy little secret weapon for you: Pinclicks. Yep, that amazing Pinterest tool you might’ve heard whisperings about but haven’t actually used yet? Buckle up, because I’m gonna show you exactly how I use it to stalk my own Pinterest account like a data-loving detective - and how YOU can do it […]

HUGE List of All the ‘Core’ Aesthetics For Marketing

August 18, 2025 By Tara Jacobsen

HUGE List of All the ‘Core’ Aesthetics For Marketing

Let me tell you what sparked this post, because honestly? It came straight from a convo with one of the amazing women on my email list. I had sent out a note about how you can rebrand your product by looking at it from a fresh perspective. I used an example from the junk journaling […]

How I Use Pinclicks to Find Content Clusters

August 16, 2025 By Tara Jacobsen

How I Use Pinclicks to Find Content Clusters

Let’s be real, some days coming up with new content ideas feels like trying to write a novel with one brain cell and half a latte! You sit down to plan your next blog post, hoping for divine inspiration… and all you get is the same old keyword idea for the 47th time...sigh. BUT HERE’S […]

How to Use AI to Write Personal Notes (Without Sounding Like a Robot)

August 13, 2025 By Tara Jacobsen

How to Use AI to Write Personal Notes (Without Sounding Like a Robot)

There’s just something magical about opening your mailbox (the real one, not the inbox) and finding a personal note tucked inside. It feels… well, personal. But let’s be real: between running your business, juggling clients, and that ever-growing to-do list, sitting down to write heartfelt notes can feel like one more thing you should do […]

How To Make Money In November

August 12, 2025 By Tara Jacobsen

How To Make Money In November

November is THE golden month for making money - and I’m not just talking pumpkin spice latte tips. With Thanksgiving and Christmas right around the corner, people are spending like crazy, and businesses are scrambling to grab those dollars. If you’ve ever thought about starting a business, this is the time to jump in. Why? […]

Lead Generation for Referrals: How to Earn 25% Without Leaving Your House

August 10, 2025 By Tara Jacobsen

Lead Generation for Referrals: How to Earn 25% Without Leaving Your House

If you’re a licensed real estate agent who’s great at marketing, here’s a little secret - you can make more money with less work by generating leads for other agents. Yep, you read that right. You could be cashing in on commissions without ever driving across town, hosting an open house, or dealing with that […]

Why Blogging Is the Ultimate Side Hustle for Realtors

August 8, 2025 By Tara Jacobsen

Why Blogging Is the Ultimate Side Hustle for Realtors

Let’s be real for a second. Real estate can be all-consuming. You’re driving across town to show a house, fielding client calls at dinner, and living in constant "on call" mode. For a lot of agents (especially in this topsy-turvy market), things are just okay - not booming, but not quitting either... sigh. But what […]

13 Reasons Selling Vintage & Retro Online Is a Brilliant Side Hustle (That Actually Pays Off!)

August 6, 2025 By Tara Jacobsen

13 Reasons Selling Vintage & Retro Online Is a Brilliant Side Hustle (That Actually Pays Off!)

If you've ever caught yourself swooning over a mid-century lamp or gasped at the sight of a Pyrex bowl in mint condition, friend - you might be sitting on a goldmine. Selling vintage and retro items online isn't just a fun hobby, it's one of the most surprisingly profitable side hustles out there. Whether you're […]

11 Spooky Halloween Stories in the Public Domain (That Are Totally Free to Use!)

August 5, 2025 By Tara Jacobsen

11 Spooky Halloween Stories in the Public Domain (That Are Totally Free to Use!)

When spooky season rolls around, I am 1000% here for it - skeleton earrings on, PSL in hand, and vintage horror stories queued up. But here's the thing: you don't need to spend a dime to enjoy some hauntingly good Halloween vibes! These classic tales of terror are ALL in the public domain, which means […]

11 Smart Ways to Figure Out What Your Audience Will Actually Buy (Using AI!)

August 2, 2025 By Tara Jacobsen

11 Smart Ways to Figure Out What Your Audience Will Actually Buy (Using AI!)

Ever feel like you’re throwing spaghetti at the wall when it comes to creating products or offers? You post something, you get crickets... or maybe a few polite likes from your Aunt Betty. But what actually makes your audience click that “BUY” button? Well, good news: you don’t need to become a mind reader. You […]

How I Use AI to Conquer Admin Chaos (So I Can Be My Silly, Sparkly Self Again)

July 31, 2025 By Tara Jacobsen

AI Magic Tricks for Small Biz Admin Tasks You Hate

You know those tasks in your business that make you groan out loud? Yep, the ones that sit on your to-do list glaring at you like, "Hey bestie, you gonna ignore me again today?" For me, it was sorting email responses into neat little categories. Honestly? I’d rather alphabetize glitter jars while blindfolded. BUT - […]

17 Crafting Niches That Do Really Well on Etsy and Pinterest

July 30, 2025 By Tara Jacobsen

17 Crafting Niches That Do Really Well on Etsy and Pinterest (with Tips to Actually Make Money Doing Them!)

If you’re a creative soul dreaming of turning your passion into profit, Etsy and Pinterest can be your power couple - one sells your products, the other sells the dream of your products. But here’s the catch: loving a craft isn’t enough to guarantee sales...sigh. You need to know what actually works in the market […]

How To Become An AI-Powered Freelancer: 20 Genius Gigs To Try Right Now

July 28, 2025 By Tara Jacobsen

How To Become An AI-Powered Freelancer: 20 Genius Gigs To Try Right Now

There has never been a better time to dive into freelance work. Thanks to AI, you can now do incredible, highly tailored work for clients - even across industries you’ve never personally worked in. Whether you're a total newbie or a seasoned marketing maven, setting up a dedicated AI chat for each client means you […]

How To Make Eye-Catching Art Mockups with Canva & Creative Fabrica

July 27, 2025 By Tara Jacobsen

How To Make Eye-Catching Art Mockups with Canva & Creative Fabrica

So, you’ve got some artwork you’re dying to show off, huh? Maybe you’re selling on Etsy, maybe you’ve gone full-on POD (print on demand), or maybe you just want to make your art look extra-fancy for social media. Either way - MOCKUPS are your new besty. And guess what? I’m about to show you how […]

Artist Marketing Meets Pattern Maker Repper!

July 23, 2025 By Tara Jacobsen

Artist Marketing Meets Pattern Maker Repper!

Let me tell you a little story... I sat down with my iced coffee, stared at my latest mermaid cowgirl masterpiece (I mean, yeehaw and splash-splash all in one?!), and asked myself: How do I get more marketing eyeballs on this beauty without turning into a used car salesman? Enter: Repper. AKA my new favorite […]

9 Cozy & Clever Ways to Make Money This October (Without Going Batty)

July 21, 2025 By Tara Jacobsen

11 Cozy & Clever Ways to Make Money This October (Without Going Batty)

Ahhh October. The air gets crisp, the leaves crunch underfoot, and everything smells like cinnamon and POSSIBILITY. Personally, I’ve always had a soft spot for this month - and not just because it’s my birthday month (October 29th if you’re curious, which basically means I celebrated three parties growing up: the school costume day, Halloween […]

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Tara Jacobsen - Marketing Speaker

Welcome!

I’ve been a marketing pro since 1999 and have worked online full-time since 2008, helping thousands of entrepreneurs, bloggers, Etsy sellers, and creatives grow their businesses. With a psychology degree from Kent State, decades of hands-on experience, and a deep love for teaching practical strategies, everything I share comes from real-world testing - not theory. My goal is simple: give you proven tools, clear guidance, and honest advice so you can build a business that actually works!

More about me

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    Sick of Crappy Backlinks? These 5 Link Building Agencies Actually Deliver (No Hand-Holding Required)

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