If your dream customer would rather be barefoot in the woods than wearing heels in the city and her love language is wildflowers and glitter – welcome to the enchanting world of Fairycore! Think mushrooms, moss, flower crowns, sparkles, and spells. It’s Cottagecore’s whimsical cousin, sprinkled with magic dust and wrapped in gossamer. Fairycore isn’t …
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Whether you’re shaking off the post‑holiday slump or riding the early‑spring momentum, February is your secret income month. This is the time when things shift: Valentines blur into spring planning, tax season starts whispering, and everyone else is still easing back into work. YOU? You’re about to jump into action – launch offers, shake up …
If your dream customer believes that less is absolutely more, prefers clean lines over clutter, and finds joy in an empty calendar square – you’re speaking to the serene soul of Minimal Core. This aesthetic is all about intentionality, calm, and curation. It’s not cold or clinical – it’s deeply personal, highly refined, and quietly …
If your dream customer wears black lace while harvesting herbs from her backyard garden, handwrites spell recipes by candlelight, and thinks stormy weather is a love language – you’re marketing to the bewitching world of Dark Cottagecore. Also known as Goth Cottagecore, Witchy Cottagecore, or even Dark Fairycore, this aesthetic blends the romantic rural life …
Winter branding doesn’t have to mean glittery red bows and Frozen-Elsa teal – unless you want that vibe. But for luxury brands, coaches, service pros, and creatives who want something a bit more sophisticated? It’s time to embrace winter’s magic without the cheesy tinsel! Enter: the cool-toned, snow-dusted, metallic-infused winter color palette. These branding colors …
If your dream customer owns more linen dresses than leggings, presses wildflowers between the pages of her journals, and would rather be wandering barefoot through the woods than stuck in traffic – you, my friend, are marketing to the Naturecore aesthetic! This earthy, grounding, and wildly whimsical aesthetic celebrates the simple joy of connecting with …
Winter doesn’t have to be all Netflix binges and electric blanket marathons (though, let’s be honest – those are very necessary!) It can also be an incredibly cozy and productive season to bring in some serious extra cash. Whether you’re snowed in, snuggled up, or just not about that “leave the house” life until spring, …
If your ideal customer has a home library organized by the Dewey Decimal System, wears sensible shoes with vintage flair, and thinks cardigans are a personality trait – you’re officially marketing to the Librarian Core crowd. This aesthetic blends cozy academia, intellectual curiosity, and a warm sense of nostalgia. It’s where quiet luxury meets whimsical …
January is a fresh, sparkly blank slate – the ultimate permission slip to try something new, clean out the cobwebs (literally AND metaphorically), and maybe even start making that extra cash you’ve been dreaming about. Whether you’re hustling for fun money or looking to build a full-blown biz, there is so much opportunity in January …