Social Media Marketing Success – Using Lists To Stop Driving Yourself Nuts!

Social Media Marketing Success - Using Lists

I have to say that the amount of content that I am exposed to daily is overwhelming. My day starts with checking the news on my USA Today app, going through email (not much news there, mostly spam I have to delete) and then I head over to Facebook, Twitter, LinkedIn, Google Plus, Klout and […]

The Biggest Social Media Marketing Mistake, Bar None

MIT Facebook page

So today we are going to talk about the biggest social media marketing mistake companies are making, bar none. If you are one of those that wants to know the answer and move on, it is not including pictures in your blog and social posts. For those of you who want more, I think this […]

Social Media Marketing For Small Biz FREE Email Course

Social media marketing for small biz email course

Have you ever scratched your head and wondered how the heck everyone else knows about social media marketing when you are just struggling to keep up with the latest trends. And forget marketing, you are just flailing around hoping that one of your posts will “go viral” and make all this hard work worth it. […]

Photo Sharing Sites and Apps – Small Business Internet Marketing

Instagram Photo Sharing App Review

Photo sharing sites and apps are a big deal in small business internet marketing! These are the wave of the future so grab your board and let’s get going! My prediction is that within 2 years and 9 months (used to say 3 years but gotta move the bar!) ALL initial contact with your company […]

Advanced Social Media Marketing – How To Post To Facebook Timeline

Advanced social media marketing - Timeline Photos

As an advanced social media marketing whiz, I often say all chirpy, “it is so easy, it will just take you 5 seconds”. Well learning how to post pictures and links to the new Facebook timeline so they look pretty and attract attention REALLY is easy and shouldn’t take more than 5 minutes to comprehend […]

Vitriole and Hate On Facebook – Not Good For Small Business Marketing!

Godvine

The level of vitriole and hate on Facebook is amazing to me as a human, let alone as a small business marketing expert. The reason for this post is to maybe let some business types know how their comments look from the other end of the Facebook AND to offer some suggestions about how to […]

Social Media Marketing – What You Should Be Doing Now

Blogging for social media

Social media marketing is HARD! I have never worked with a marketing platform that changes more than this giant kerfuffle of sites and places that you need to have a presence on, oh and they change it constantly so that you have to be on top of what you should be doing now! A little […]

Facebook New And Improved Friend Lists! Social Media Marketing

Facebook Improved Friend Lists - Social media marketing

SO glad Facebook rolled out their new and improved friend lists! Social media marketing is hard enough without fighting the network’s algorithms to see content and have people to interact with! So what does this mean to us as marketers? For me, it means getting to see MUCH more of what is going on with […]

Do Bad Social Media Marketing “Tricks” Actually Work

Bad social media marketing tricks

I am a honest to goodness marketer, in the trenches every day and working hard to do the best for our professional clients. But every now and then I think about putting a black hat on and seeing if any of these social media marketing tricks actually work! Disclaimer: These are actually “black hat” techniques, […]

What Social Media Marketing Is Not!

What Social Media Marketing Is Not

Social media has become the buzz word for small business marketing. Everyone wants to jump on the bandwagon and get a piece of this new media channel, without realizing that there is a huge amount of time that needs to go into their efforts. At first, when small biz owners decide to use the Facebook, […]

New Facebook Profile For Marketing

New Facebook Profile for Marketing

The new Facebook profile seems to have a much better application for marketing than the old one did! Some vital demographic data is front and center now – YAY! When FB launched the new Facebook Profile yesterday, I was initially horrified (like everyone else) at the changes. I had pictures up there, sigh, I hate […]

How To Find Stuff To Post On Social Media

Finding Stuff To Post On Social Media

Finding “stuff” to post on social media like Facebook, Twitter and LinkedIn can seem like an overwhelming task. Here is a GREAT way to find things that you can use to add interesting items to your social media properties. We have lots of clients and I can tell you that finding interesting items to post […]

Facebook Marketing Making Lists

Facebook Marketing Making Lists

Facebook marketing becomes MUCH easier for small business owners when you have lists of your friends segregated. These are all practical working suggestions for what to do on Facebook! Super basic Facebook Friend Management Overview Once you have added your friends to Facebook, getting them sorted out can be an overwhelming task. I can tell […]

Local Marketing Facebook and Yelp and Gowalla

Local Marketing Facebook Gowalla Foursquare Yelp

Local marketing on sites like Facebook, Yelp and Gowalla took a huge leap forward today. More practical applications for small business owners seem to be on the horizon! Local marketing is really coming into its own with sites like Yelp.com, Foursquare.com and Gowalla.com for local small businesses. I have been telling everyone I meet with […]

Facebook Marketing How To Get More Referrals

Facebook Marketing Social Media

Facebook marketing is all about keeping in touch with people in a very friendly kind of way. Getting and giving referrals becomes SO much easier because of the low technology barrier and connections that you have within Facebook itself. There are three kind of business owners I find out there in regards to Facebook Marketing: […]

Boulder Social Networking Workshop – March 23

RESCHEDULED FOR APRIL!!! Small Business Owners, Social Networking is Not A Gimmick, Hype Or A Fad … It’s Just A Smarter Way Of Generating REAL LEADS! Boulder and Denver Small Business Owners come out and learn social networking like Facebook, LinkedIn and Twitter the easy way! You will leave class with all of your systems […]

Facebook Marketing Getting Personal

Facebook Marketing

Marketing Artfully was recently featured in New Business Denver for social networking (more about that coming later!) I have been getting some great questions about Facebook from the readers and when I answer them I will share with you, my loyal readers. The first question is one I get A LOT, can you keep your […]

Small Business Marketing There is no set it and forget it!

Loudspeaker Salesman

This post about small business marketing is a follow up to “There is no one marketing thing that works“. In that post I gave small business marketers the bad news that there is one marketing thing that works like the old yellow page ads used to. Well get ready for more bad news! If you […]

Social Networking Workshop February 2nd

Small Business Owners, Social Networking is Not A Gimmick, Hype Or A Fad … It’s Just A Smarter Way Of Generating REAL LEADS! Tampa Bay Small Business Owners come out and learn social networking like Facebook, LinkedIn and Twitter the easy way! You will leave class with all of your systems set up the right […]

Internet Marketing – Making the most of your marketing efforts

people iStock_000000113302_2

When you start internet marketing, or real life marketing for that matter, you are all fired up. You are going to tweet, and facebook and get a blog and free websites and and and…. Then one of two things happens A) nothing works because you did one thing on each of those mediums or 2) […]

Social Networking Workshop – January 14th

Last Social Networking Workshop Until June! JANUARY 14TH FROM NOON-4PM Small Business Owners, Social Networking is Not A Gimmick, Hype Or A Fad … It’s Just A Smarter Way Of Generating REAL LEADS! Marketing Expert Tara Jacobsen can show you how to make the most of your time using Facebook, LinkedIn and Twitter Every Small […]

Learn how to use Social Networking from Top 10 Internet Tools

Social Networking for Small Business

This is not a “how to use social networking” post. It is more a why social networking can help your small business and how you can set up systems that will allow you to use it the right way – not as a stand alone marketing magic pill but as a stable part of your […]

Realtor Marketing – FREE Social Networking Workshop

This is quicky because there are only a few seats left! Join me Friday afternoon in Largo, FL for a FREE Marketing for Realtors Social Networking (Facebook, LinkedIn and Twitter) Workshop. You will walk away with your social networking sites set up (the right way) and tons of information about how to use these FREE […]

Twitter Day – How to use twitter for your small business!

So I am determined to get some value out of twitter and social networking for my business! With that in mind I have set out on a mission to figure out how to make twitter work for me and my tribe…:) These are my twitter numbers right now (I did follow a bunch of people […]

Absolutely Free Ebook – How To Pack An Event

Here is the link to a totally free ebook on how to get people to attend your event. Whether you are holding a seminar, workshop, party, open house or anything else, you will find some gems here to help get people in the door! I cover using meetup.com, facebook, linkedin, email marketing and some other […]

Social Networking and Blogs – How Do They Get You More Business?

Join Twitter and get a tons of money, be a Facebook user and get a million clients, get LinkedIn and EXPLODE your business, or build your blog and get a gagillion readers!!! If that is how you think it works then this is probably not the post for you! You WILL be disappointed. Using the […]

Building A Community – How it helps your social networking, email list and life!

How can you build a community, online and offline? According to Miriam Webster a community is “the people with common interests living in a particular area”. In the past your community was limited by proximity and by who you could meet face-to-face. If you wanted to meet someone new you had to ask a friend […]

Free Marketing – Small Business Owners Best Friend

What a time we live in! Marketing is free, I am SO happy about that and so confused that more businesses are not leveraging these channels. Some history…in 1999 I worked at Digital Chainsaw, an internet company, where we built websites for small businesses. Many of these companies had no online presence and were trying […]

Social Networking, Blogging and Sanity

How do you keep up with all your social networking and blogging? I use Facebook, LinkedIn, Twitter, digg, Plaxo, Thrive Contact System, Marketing Artfully and Active Rain often. It drives TONS of traffic to my websites, adding more people to my email database which means more people to talk to about my services and speaking […]

Marketing Planning for Entrepreneurs

Entrepreneurs are strange creatures! We hop from great idea to great idea, often not stopping to dig into how to actually DO the last great thing. Well I have the secret to stop the entrepreneurial madness – do the first thing first! I know, that is not glamorous. There are no shiny pieces or exciting opportunities. All […]