by Tara Jacobsen on February 19, 2009
Tracking your statistics – How can that help?So I had a small business marketing seminar a couple of weeks ago with a focus on real estate professionals like Realtors, Mortgage Bankers, and marketing experts. One of the Realtors who attended (Cyndee Haydon – Clearwater Real Estate Specialist) has been tracking her numbers since the seminar [...]
by Tara Jacobsen on February 16, 2009
Small Business Marketing – Are You Selling The Steak Or The Sizzle?Small Business Marketers are Selling The Steak Instead Of Selling the Sizzle!
What the heck does that mean? Well it means that as humans it is SO much easier for us to sell the features of a product than to figure out the benefits to [...]
